Charismatic Speaking is a business that helps professionals and university students improve their presentation skills through a series of workshops and programmes. When they needed a new logo, they set up a brief through Twine – and got a fantastic result!
Charismatic Speaking needed a logo that said ‘professional’, as the company targets high-end customers. Ryan, the company’s owner, put out a brief looking for a clean and simple design consisting of the company’s initials ‘CS’, with the full name underneath for clarity.


Portuguese designer Pedro Gonçalves pitched in on the project and was accepted by Ryan. This project was the perfect opportunity for Pedro, as although he’s currently working as a civil engineer in Lisbon, he’s loved drawing since he was a child and he’s recently been trying to get into graphic design on a professional basis. He says he enjoyed working on this project because “it had a simple explanation and gave me a lot of space to let my creativity work for itself.” They worked together on several drafts of the project and Pedro thinks good communication was the crux of the project’s success: “Working with Ryan was easy, direct, fun and on top of it, all the communication was built in trust and honesty.”
The end result was exactly what Charismatic Speaking needed – a simple, sharp and professional custom logo!
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