Freelance Digital Marketing Manager & Web Development Specialist at Self-employed

Designed and executed multi-channel campaigns (SEO, SEM, PPC, email, influencer marketing); increased leads by 40% within 6 months; managed paid media strategy with agencies, optimizing ad spend to achieve 20% lower CPA; built and managed social media calendars, increasing engagement by 60% MoM; conducted market research and competitor benchmarking; implemented SEO optimization, improving Google SERP rankings for client websites to top 3 positions; developed targeted email campaigns, boosting open rates by 25%.

Digital Marketing Manager at Diamond Bricks Real Estate L.L.C

Generated 3,000+ qualified leads with a 2% conversion rate on villas priced at AED 1.7M+; Managed and optimized real estate ads (Bayut, Property Finder, Google Ads, Meta Ads), reducing CPL by 35%; Planned and executed monthly marketing campaigns with measurable KPIs; Increased organic website traffic by 50% through targeted SEO & blog strategy; Built and maintained B2B marketing solutions and CRM administration for client pipeline management; Produced content (video, blogs, campaigns) driving a 70% increase in social media engagement.

Corporate Banking Portfolio Manager at Emirates NBD

Managed SME & VIP overdraft portfolio worth multi-millions, ensuring compliance and recovery; Normalized high-risk accounts, achieving 90%+ recovery targets; Coordinated legal, compliance, and client management to achieve successful settlements.

Debt Collection Officer at Emirates Islamic Bank

Managed customer accounts, collections, and financial products cross-selling; Maintained 95% client satisfaction while meeting recovery KPIs.

Customer Service Officer at Emirates NBD

Delivered frontline customer support, onboarding, and cross-selling of banking services; Recognized for consistent top-tier customer service and relationship management.