Before moving into brand and marketing, I spent more than five years working in publishing, collaborating with major Latin American publishers on educational, nonfiction, and children’s books.
Working closely with authors, editors, designers, and marketing teams taught me how to shape complex ideas into clear, engaging stories that connect with readers. It also taught me something I still believe today: great communication isn’t about saying more. It’s about saying the right thing, clearly.
Today, I help businesses translate their expertise into messaging people actually understand, remember, and trust.
My work focuses on:
• Brand Messaging & Tone of Voice
• Website Copy & Landing Pages
• Content Strategy & Social Media Planning
• Email Marketing & Campaign Copy
• Editorial Review & Content Refinement
As a native Portuguese speaker fluent in English, I also help brands communicate across different audiences and markets.
Whether I’m refining a brand voice, planning a content strategy, or writing a website, my goal remains the same: helping businesses communicate with clarity, consistency, and confidence.
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