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Superformula: Lead Product Designer

Product Designer
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Lead Product Designer needed to join Superformula, a modern digital product studio.

Design is a fundamental driver of the Superformula business and strategy. The successful candidate will be joining a dedicated team of free thinkers and problem solvers, who work hard each day to help clients deliver on the promises they make to their customers. The design team is built on positivity, that gets the best out of each other. Superformula pride themselves on having talented, supportive coworkers helping each other on problems that drive real business value.

Superformula are 100% remote and always have been, designing the company to be fully remote from day one. Their teams and processes are tuned to enable you to do your best work on your time. This is a flexible time off and work-life-balance role.
The company have tripled in size in the last three years, but are still small enough for the successful designer to make a real impact on the business, culture, and people. Supeformula prides an inclusive environment to help you do your best work and feel genuinely supported.


  • Lead design on large-scale projects with multiple stakeholders.
  • Create wireframes and prototypes from the most promising idea(s) based on feasibility, desirability, and viability.
  • Deliver pixel-perfect, high fidelity UI design for desktop, mobile web, and native experiences.
  • Effectively lead presentations and review sessions with multiple stakeholders.
  • Collaborate with multiple product teams to create a holistic vision addressing a complex set of user problems.
  • Solicit feedback and contribute constructively to design reviews.
  • Work closely with Research, Product, and Engineering to identify, plan, scope, and execute design solutions end-to-end.
  • Conceptualize a broad spectrum of ideas and then narrow them based on experimentation and user research.
  • Articulate complex visions through simple, elegant designs.
  • Work on multiple projects at one time, using strong communication skills to manage expectations appropriately.
  • Stay informed and share the latest on UX/UI techniques, tools, and patterns.
  • Bring excitement and positive energy every day.
  • Demonstrate exceptional interpersonal, motivational, and communication skills to build trust across teams.


  • Fun, energetic, and supportive member to join the design team.
  • Passionate energy for great design and amplifying the Superformula team culture.
  • 4-5+ years as a Product Designer (or equivalent experience), leading high-impact initiatives from concept to execution.
  • A versatile portfolio that showcases deep interaction and problem-solving skills.
  • Understanding of complex workflows designed to scale across diverse teams.
  • Experience contributing to and consuming component-based design systems.
  • Excellent communication skills that excite stakeholders and articulate a vision.
  • Deep knowledge of design principles and methods.
  • Expert working knowledge of Figma.
  • Deep knowledge of modern iOS, Android, and Web interface conventions.
  • A passion for working in environments where navigating ambiguity is the norm.
  • Expertise in conveying ideas and concepts through storyboarding, wireframing, prototyping, and presenting to teams and leadership.
  • A great team player and a positive influence on your teammates.


  • Experience designing for complex Loyalty/Rewards programs.
  • Experience designing for the entertainment/hospitality industries.
  • Experience designing e-commerce/booking solutions.

In what capacity are you hiring?
On behalf of another company

Where are you in the hiring process?
I’m ready to make a paid hire

Would you like to state a preference for hiring from underrepresented group(s)?
No preference

Where did you find Twine?
You contacted me

Is this an independent one off job, or part of a larger project?
Part of a larger ongoing project

For what period of time will the freelancer be needed?
Long term

What freelancer experience level is needed? (per hour)
Mid-level (Industry Average): $35-75

Posted a month ago
based in California City, United States
Last online: a month ago

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