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I am a senior brand designer with over a decade of experience shaping product development and visual identity. I excel at leading rebrands and building scalable brand systems that work across digital and physical touchpoints, translating executive vision into clear visual standards. Collaborating across departments and geographies, I drive integrated campaigns, design systems, and executive alignment to deliver measurable outcomes—from fundraising campaigns to major exhibitions. I'm open to relocation and excited to bring strategic, design-led storytelling to new challenges.…I am a senior brand designer with over a decade of experience shaping product development and visual identity. I excel at leading rebrands and building scalable brand systems that work across digital and physical touchpoints, translating executive vision into clear visual standards. Collaborating across departments and geographies, I drive integrated campaigns, design systems, and executive alignment to deliver measurable outcomes—from fundraising campaigns to major exhibitions. I'm open to relocation and excited to bring strategic, design-led storytelling to new challenges.

Kari Kim

Brand Designer, Graphic Designer, Art Director, +2

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I am a senior brand designer with over a decade of experience shaping product development and visual identity. I excel at leading rebrands and building scalable brand systems that work across digital and physical touchpoints, translating executive vision into clear visual standards. Collaborating across departments and geographies, I drive integrated campaigns, design systems, and executive alignment to deliver measurable outcomes—from fundraising campaigns to major exhibitions. I'm open to relocation and excited to bring strategic, design-led storytelling to new challenges.…I am a senior brand designer with over a decade of experience shaping product development and visual identity. I excel at leading rebrands and building scalable brand systems that work across digital and physical touchpoints, translating executive vision into clear visual standards. Collaborating across departments and geographies, I drive integrated campaigns, design systems, and executive alignment to deliver measurable outcomes—from fundraising campaigns to major exhibitions. I'm open to relocation and excited to bring strategic, design-led storytelling to new challenges.

Available to hire

I am a senior brand designer with over a decade of experience shaping product development and visual identity. I excel at leading rebrands and building scalable brand systems that work across digital and physical touchpoints, translating executive vision into clear visual standards.

Collaborating across departments and geographies, I drive integrated campaigns, design systems, and executive alignment to deliver measurable outcomes—from fundraising campaigns to major exhibitions. I’m open to relocation and excited to bring strategic, design-led storytelling to new challenges.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Beginner

Language

English

Fluent

Work Experience

Senior R&D Designer - Textile, Brand & Visual Systems at Visionland

August 31, 2015 - February 28, 2018

Led a corporate identity (CI) rebrand, defining and implementing unified visual identity standards across Indonesia and China branches, ensuring consistent brand expression across key physical and communication touchpoints. Secured first buyer orders for the inaugural natural-dye line by leading concept development and brand positioning, extending the visual identity across swatch books, tradeshow booths, posters, and printed collateral. Developed presentation and concept materials for global buyers across seasonal product lines, contributing to sustained commercial sales. Achieved ~30% sell-through for new collections by developing fabric lines based on trend analysis.

Product Development & Sales Coordinator at Hansoll Textile

November 29, 2010 - February 27, 2015

Graphic Designer - Brand Identity & Visual Systems at Ellen Noël Art Museum

December 30, 2021 - March 30, 2025

• Initiated and secured executive alignment for a museum rebrand, developing a scalable visual identity system and brand guidelines applied across digital, social, and print touchpoints. • Contributed to a $3M fundraising outcome through integrated brand campaign design across paid social, email, and cross-channel communications. • Led visual execution across 4 major exhibitions and ~40 annual programs, spanning on-site graphics, digital communications, and marketing campaigns. • Delivered seasonal booklets annually by structuring and designing content across exhibitions, events, and fundraising initiatives.