I’m a freelancer who specializes in content writing from Lagos, Nigeria.
I have extensive experience as a professional journalist/media professional, having worked successfully in varying roles for the past six years. I have both newsroom and freelance experience writing everything from articles to website content to sales letters and assorted collateral. I also possess over five years lateral experience in sales departments across multiple sectors. To add to this experience, I have stellar analytical, grammar, and interpersonal skills. For these reasons, I am confident that I am a great candidate for most content creation/marketing positions.
Employment and project experience
Growth Specialist at Eden Life (March 2022 - November 2022)
- Developed a new sales funnel.
- Improved lead generation by 60% in three months.
- Improved retention by 41% in three months.
Senior Writer at Bounce Networks (January 2021 - March 2022)
- Produced three compelling long form articles weekly.
- Developed two new columns since joining.
- Facilitated over fifty interviews with creatives across all boards, domestically and internationally.
- Devised attention-grabbing headlines and summaries for each article.
- Communicated directly with reporters to assess stories and improve quality of work.
- Assigned stories, led content development meetings and reviewed completed stories to guide execution of concepts and tone.
- Coordinated with writers to maintain consistent voice.
- Monitored breaking news for information on incidents, events and topics of interest to quickly assign coverage to
staff. - Determined readiness of written pieces, made changes and approved final versions for publication.
- Worked with graphic artists, post-production team members and other specialists to produce captivating and compelling content.
Art, Media and Entertainment Journalist at Business Day Nigeria (August - October 2021)
- Worked with the Special Reports team to produce ground-breaking investigative front-page stories.
- Produced in-depth research dockets to support Special Reports.
Sales Executive at Multichoice Nigeria (November 2018 - March 2022)
- Targeted new markets and increased sales 13% through proactive sales and negotiation techniques.
- Enhanced success of advertising strategies by boosting engagement through social media and other digital marketing approaches.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Executed local, regional and national marketing and branding initiatives to drive sales within existing and prospective accounts.
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