I have experience as a UX/UI Designer and Researcher, with a strong background in designing dashboards for data visualization. I am proficient in using various design tools such as Adobe Creative Cloud, Figma, and Invision and have excellent communication skills, allowing for efficient collaboration with cross-functional teams. My expertise includes conducting user research, creating wireframes and prototypes, and working with Agile processes. I have a Bachelor of Engineering and Technology in Information Technology from Anna University, India, and hold certificates in UX/UI Design, Google Data Analytics, and Front-End Web Development.
In my current role as a UX Designer, I am responsible for designing both internal and customer-facing products. For the customer-facing product 1, I, as the sole UX team member, worked with my PM to understand the importance and scope of the product for the business. I began the process by conducting user interviews with stakeholders and potential users through UserInterview.com. I then created user journey maps and front-end user flows, which were presented to stakeholders. I then developed low-fidelity and high-fidelity designs for the responsive web portal, following a mobile-first approach. The product was launched in July 2022 and has been continuously improving and contributing to the company.
For the customer-facing product 2, I am working on a payment app for the company. Our goal is to replace the current white-label payment app used by our users with an in-house app that provides more flexibility for sub-prime users to make and schedule monthly payments. As the UX team of one for this mobile app, I collaborate with the PM. I started by identifying the MVP functionality and conducting research with the customer service team to understand the motivations and reasons for timely or delayed payments. Based on this information, I created the user flow and value propositions to help users stay on top of their payments for this MVP. The product is currently in the wireframe stage, and we are also designing the portal for it.
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