Alexis Zamlich is an accomplished designer, specifically in the digital design space. She has collaborated cross departmentally to conceptualize and execute advertorial roll-outs for CRM, banner ads and social media, as well as in-app or product design. She also has extensive experience ideating and executing brand guidelines for new product launches and advertorial campaigns. Alexis is well versed in Photoshop. InDesign, Illustrator, XD and AfterEffects as well as Figma. She also has experience designing for motion within Photoshop and has a basic understanding of AfterEffects.
Alexis has a track record for utilizing analytics to understand and anticipate consumer response, looking at click-through rates and site specific focus areas. Alexis has also worked closely with digital teams and developers to ensure aesthetics are aligned with usability, accessibility, and to the desired web standards. Overall Alexis works hard to develop creative strategies for delivering effective and compelling visual initiatives with careful consideration to the channel, platform, and media to optimize performance, engagement and experience.
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