Category - Startups

How to Build a Memorable Brand Identity

Brand identity is the hood ornament of your business.  Wherever your brand goes, wherever it has a presence, it's your brand identity that's seen and heard first. Your brand identity says who you are, what you stand for, and makes the statement...

Startup investment: Everything you need to know

If you’ve ever tried to get startup investment then you’ll know that getting startup funding is really hard. It’s tough enough getting hold of investors, then you’ve got to know your figures and have a killer product or service, convince those...

Crowdfunding: Everything you need to know

Getting funding for a startup is seriously difficult. And if you haven’t been blessed by an angel investor and VCs aren’t taking the bait, you can end up feeling pretty lost. But don’t panic just yet. There’s another option for the investment...