Litteratus: Marketing Manager

Digital Marketer is needed in United States.

Client: Litteratus

Location: Remote

Contract: Contractor

Job DescriptionAbout us

We are a boutique marketing agency focused on servicing our clients with attention and care. We are looking for someone who LIVES AND BREATHES marketing! You MUST be a proactive, energetic (!), positive, action-oriented, self-driven, respectful, hardworking (yes, all of these things!) individual who will not just implement tasks but who will work to build our business and become members of our team long-term. You will have the opportunity to learn and grow with us.

We are fully remote, and we do not have traditional working hours, but we ask our team members to likewise be flexible in attending to our tasks, whether internal or for our clients.

Responsibilities

General

• Develop creative, dynamic, exciting marketing campaigns across channels (email, social, blog)
• Be content-savvy and be able to whip up exciting copy (even if it means asking chatGPT and modifying as needed)
• Oversee the development of marketing materials, such as brochures, presentations, and web content
• Be able to communicate with clients and prospects throughout the day
• Be comfortable learning and using multiple apps in a tech stack
• Collaborate with the marketing team to develop landing pages and ad copy

Email Marketing

• Design new, beautiful email marketing campaigns for clients
• Set up automations for email marketing campaigns

Social Marketing

• Ideate and implement social media campaigns across a variety of channels
• Monitor and analyze social posts and accounts

PPC

• Develop, implement, and manage PPC campaigns across various platforms such as Google Ads, Facebook Ads, Bing Ads, and social media channels
• Conduct keyword research and analysis to optimize campaign performance
• Manage budgets and allocate funds effectively to maximize ROI
• Track, report, and improve on key performance metrics such as click-through rates, conversion rates, and cost per acquisition

Growth

• Stay up-to-date with industry trends and best practices in marketing
• Be ready to participate in training
• Be willing to learn CRM; email marketing; basic design, HTML, and CSS; task management; Google Workspace; and, other apps

Must Haves

• Know spoken and written English fluently
• Proven experience in sales and marketing management
• Experience creating email marketing campaigns
• Strong knowledge of WordPress, copywriting, performance marketing, email marketing, marketing automation, sales, e-commerce, print advertising, Adobe Creative Suite, and budgeting
• Experience with Google Ads, Meta Ads, Google Analytics
• Ability to think creatively and strategically
• Excellent communication and leadership skills
• Be a problem solver
• Have flexibility in working hours and able to join us full-time in coming months
• Be able to participate in regular video calls
• Be willing to be tested on English skills before hiring
• Be willing to be tested on training subjects throughout employment
• Have a strong and stable internet connection

Pay: $23.00 - $25.00 per hour

Expected hours: 20 – 30 per week