Advania UK - Marketing Manager (Demand Generation) – 12-month FTC
Digital Marketer is needed in Manchester, United Kingdom.
Client: Advania UK
Location: Manchester, United Kingdom
Contract: Other
Job Description
Are you a B2B commercially driven marketing professional seeking to make your mark? At Advania UK, we have a fantastic opportunity for an ambitious and proactive Marketing Manager – Demand Generation, to join us on an initial 12-month fixed term contract. As a key member of the Advania marketing team, you will play a critically important role in ensuring that our demand marketing becomes best in class, and that you support all our marketing efforts aimed at raising awareness amongst our target audiences and markets, generating pipeline and revenue opportunities for our commercial teams. This is a pivotal role focussed on growth, with the opportunity to work with a range of internal and external stakeholders to ensure that demand generation efforts align with sales and business growth objectives including supporting: commercial revenue growth, overall pipeline growth and marketing generated, and marketing influenced revenue.
Requirements
- Proven B2B marketer – 5+ years’ experience in Demand Generation ideally from IT Services/IT consultancy, or Software/SaaS/Technology companies.
- Have a strong understanding of demand generation programs and a proven track record of owning campaigns, generating high quality leads, and driving pipeline growth.
- Demonstrated experience of creating and executing successful B2B demand generation campaigns (multi-channel inbound and outbound across the full channel mix)
- Exposure to working closely with sales leaders, sales teams, and BDEs to drive leads is a must (direct and indirect channels)
- Experience in developing and implementing lead generation and nurturing strategies including segmentation, targeting and personalised communication.
- Strong business awareness and commercial mindset
- Strong analytical skills and data-driven thinking with a keen focus on metrics, measurement & optimisation.
- Knowledge and hands on experience working with HubSpot, or equivalent CRM experience and comfortable leveraging applicable martech systems and tools as needed.
- Experience of working in a fast-paced environment with challenging deadlines and priorities
- Experience working cross functionally with various teams to drive campaigns end to end.
Additional Information
- Position: Marketing Manager (Demand Generation) – 12-month FTC
- Team: Marketing, Advania UK
- Location: Hybrid (Remote with 1 day/week in London office or Manchester Office)
- About Us: We are the tech company with people at heart. At Advania, we believe in empowering people to create sustainable value through the clever use of technology. As one of Microsoft’s leading partners in the UK, specialising in Azure, Security, Dynamics 365, and Microsoft 365, we have a proven track record of success in delivering transformational IT services.
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