Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a dynamic and results-driven senior marketing specialist with a strong focus on campaign automation, email marketing, and digital strategy, especially in the financial services sector. With +6 years of experience, I have developed a passion for creating targeted marketing campaigns and optimizing their performance through detailed analysis and testing. In addition, I successfully completed a master's in marketing automation and CRM strategy in December 2024. I am looking forward to e-meeting you!…I am a dynamic and results-driven senior marketing specialist with a strong focus on campaign automation, email marketing, and digital strategy, especially in the financial services sector. With +6 years of experience, I have developed a passion for creating targeted marketing campaigns and optimizing their performance through detailed analysis and testing. In addition, I successfully completed a master's in marketing automation and CRM strategy in December 2024. I am looking forward to e-meeting you!

Francesco De Piccoli





I am a dynamic and results-driven senior marketing specialist with a strong focus on campaign automation, email marketing, and digital strategy, especially in the financial services sector. With +6 years of experience, I have developed a passion for creating targeted marketing campaigns and optimizing their performance through detailed analysis and testing. In addition, I successfully completed a master's in marketing automation and CRM strategy in December 2024. I am looking forward to e-meeting you!…I am a dynamic and results-driven senior marketing specialist with a strong focus on campaign automation, email marketing, and digital strategy, especially in the financial services sector. With +6 years of experience, I have developed a passion for creating targeted marketing campaigns and optimizing their performance through detailed analysis and testing. In addition, I successfully completed a master's in marketing automation and CRM strategy in December 2024. I am looking forward to e-meeting you!

Available to hire

I am a dynamic and results-driven senior marketing specialist with a strong focus on campaign automation, email marketing, and digital strategy, especially in the financial services sector. With +6 years of experience, I have developed a passion for creating targeted marketing campaigns and optimizing their performance through detailed analysis and testing. In addition, I successfully completed a master’s in marketing automation and CRM strategy in December 2024. I am looking forward to e-meeting you!

Skills

Email Marketing

Experience Level

Email Marketing

Expert

Language

English

Fluent

German

Intermediate

Italian

Fluent

Work Experience

Marketing Automation Engineer at Cornèrcard

January 1, 2024 - Present

Developed and implemented targeted marketing campaigns enhancing customer engagement and loyalty. Key contact for email marketing campaigns for Cornèrcard, and Cornèrtrader. Conducted in-depth analysis using A/B testing and control groups to optimize campaigns. Prepared detailed reports on ROI and KPIs using the Test & Learn Mastercard tool.

E-Mail Marketing Specialist at Cornèrcard

January 1, 2023 - December 31, 2023

Managed email marketing campaigns, ensuring regulatory compliance and performance analysis. Collaborated with agencies for corporate rebranding.

Marketing Specialist at Cornèrcard

February 1, 2020 - December 31, 2022

Conducted market research, customer behavior analysis, and campaign development for B2C and B2B clients. Supported email marketing initiatives and collaborated with external agencies.

Marketing Executive Assistant at SndS Web Agency

February 1, 2019 - July 31, 2019

Assisted in campaign coordination and executed online marketing strategies focused on social media, SEO/SEM, and lead generation while managing content creation.