I'm a creative and data-driven marketing strategist with 3 years of experience in content creation, digital campaigns, and brand storytelling. I've built multi-platform content strategies, written high-converting copy, and designed landing pages that drive action. I excel at leveraging AI-based tools, audience segmentation, and storytelling to boost engagement. I collaborate across teams, adapt brand voice, and craft digital journeys that convert.

Paulomi Jyoti

I'm a creative and data-driven marketing strategist with 3 years of experience in content creation, digital campaigns, and brand storytelling. I've built multi-platform content strategies, written high-converting copy, and designed landing pages that drive action. I excel at leveraging AI-based tools, audience segmentation, and storytelling to boost engagement. I collaborate across teams, adapt brand voice, and craft digital journeys that convert.

Available to hire

I’m a creative and data-driven marketing strategist with 3 years of experience in content creation, digital campaigns, and brand storytelling. I’ve built multi-platform content strategies, written high-converting copy, and designed landing pages that drive action.

I excel at leveraging AI-based tools, audience segmentation, and storytelling to boost engagement. I collaborate across teams, adapt brand voice, and craft digital journeys that convert.

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Language

English
Fluent

Work Experience

SMM & Content Team Lead at PAS Digital Technologies
May 1, 2024 - Present
Developed and executed content strategies across LinkedIn, Instagram, and ad platforms. Increased LinkedIn reach by 350% for a U.S. franchise consultant by implementing storytelling-based content aligned with lead generation. Created visually engaging landing pages in HubSpot and GoHighLevel for client campaigns. Directed a team of executives to ensure timely and brand-consistent content delivery. Adapted messaging for different platforms and campaign types (organic, paid, email).
Digital Marketing Executive at PAS Digital Technologies
March 1, 2023 - May 1, 2024
Supported content production for client industries including education and consulting. Wrote blogs, ad copy, social captions, and email sequences. Collaborated with designers and client teams to maintain brand alignment. Conducted research to support campaign planning and keyword-rich content writing.

Education

Post Graduate Diploma in HR & Labour Welfare at State Labour Institute
January 1, 2023 - January 1, 2023
B.A. (Hons) in English Literature at Bethune College, University of Calcutta
January 1, 2021 - January 1, 2021
Post Graduate Diploma in HR & Labour Welfare at State Labour Institute
January 1, 2023 - January 1, 2023
BA (Hons) English Literature at Bethune College, University of Calcutta
January 1, 2021 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Professional Services, Software & Internet, Media & Entertainment