Hi there! I’m Darren White, a flexible writer/creative who designs UX copy and content with product leads and brand teams. I love shaping user experiences through clear, concise, and strategic copy that speaks to real people across products and platforms. I’m also a dog dad, a Dries Van Noten fan, and a firm defender of printed media. View my work at darren-white.com.

Darren White

Hi there! I’m Darren White, a flexible writer/creative who designs UX copy and content with product leads and brand teams. I love shaping user experiences through clear, concise, and strategic copy that speaks to real people across products and platforms. I’m also a dog dad, a Dries Van Noten fan, and a firm defender of printed media. View my work at darren-white.com.

Available to hire

Hi there! I’m Darren White, a flexible writer/creative who designs UX copy and content with product leads and brand teams. I love shaping user experiences through clear, concise, and strategic copy that speaks to real people across products and platforms.

I’m also a dog dad, a Dries Van Noten fan, and a firm defender of printed media. View my work at darren-white.com.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Senior UX Copywriter at TripAdvisor
October 1, 2022 - November 1, 2025
Sole writer for in-product and experience copy across hotels, tours, experiences, and B2B. Established and formalized UX copywriting standards for the product team. End-to-end UX writer on milestone projects including the introduction of hotel bookings in-app, TripAdvisor Rewards, and the AI-powered planning assistant, Ollie.
Senior Content Designer, UX, Money Marketing (Contract) at Shopify
February 1, 2022 - June 1, 2022
Senior content lead / UX copywriter on product, web, and paid media for Shopify's FinTech product marketing, including the launch of Shopify Protect and a refresh of Shopify Capital.
Lead writer for product launches and acquisitions at Salesforce Launch Marketing / Customer 360
January 1, 2021 - January 1, 2022
Led product launch and acquisition copy across web and video channels, coordinating with sales and product teams.
Senior UX Copywriter at Universal Health Services, Inc.
October 1, 2018 - June 1, 2020
Lead content strategist and copywriter on the UX team. Rebuilt the digital ecosystem for the company’s behavioral health division.
Freelance Copywriter / Content Strategist
January 1, 2011 - Present
Writer for print, digital, and video. Expertise in writing for web/UX and content strategy. Clients include Under Armour, Comcast, HBO, General Mills, Accenture, and The Advertising Council.
Copywriter, Creative at Alkemy X / XFINITY
August 1, 2018 - December 1, 2018
Producer (Contract) at P’unk Avenue
February 1, 2018 - August 1, 2018
Copywriter, Creative at Allen & Gerritsen
January 1, 2017 - February 1, 2018
Manager, Business Leadership at The Mighty Engine
September 1, 2014 - March 1, 2017
Designer at Fabric Workshop and Museum
January 1, 2012 - May 1, 2013
Development Committee Member at Westfield Friends School Board of Trustees
January 1, 2022 - Present

Education

Bachelor of Arts at Haverford College
January 1, 2007 - January 1, 2011
High School Diploma at Westtown School
January 11, 2030 - January 1, 2007
Graduate at Institute for Advanced Advertising Studies
January 11, 2030 - January 1, 2015
at Drexel University
June 1, 2011 - January 1, 2013

Qualifications

Graduate
January 11, 2030 - January 1, 2015

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education