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I'm a Senior Product Designer with 8+ years of experience delivering user-centered, data-informed product design across SaaS, e-commerce, and enterprise platforms. I lead end-to-end redesigns, define product strategy, and mentor cross-functional teams to ship meaningful solutions that drive growth, profitability, and user satisfaction. I thrive on building design systems, advancing UX research, and collaborating with engineering and research teams to create AI-powered experiences. I'm excited to continue elevating how people interact with complex software and to mentor the next generation of designers.…I'm a Senior Product Designer with 8+ years of experience delivering user-centered, data-informed product design across SaaS, e-commerce, and enterprise platforms. I lead end-to-end redesigns, define product strategy, and mentor cross-functional teams to ship meaningful solutions that drive growth, profitability, and user satisfaction. I thrive on building design systems, advancing UX research, and collaborating with engineering and research teams to create AI-powered experiences. I'm excited to continue elevating how people interact with complex software and to mentor the next generation of designers.

Frederick Sappor

PRO

Product Designer, UX Designer, UI Designer, +2

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I'm a Senior Product Designer with 8+ years of experience delivering user-centered, data-informed product design across SaaS, e-commerce, and enterprise platforms. I lead end-to-end redesigns, define product strategy, and mentor cross-functional teams to ship meaningful solutions that drive growth, profitability, and user satisfaction. I thrive on building design systems, advancing UX research, and collaborating with engineering and research teams to create AI-powered experiences. I'm excited to continue elevating how people interact with complex software and to mentor the next generation of designers.…I'm a Senior Product Designer with 8+ years of experience delivering user-centered, data-informed product design across SaaS, e-commerce, and enterprise platforms. I lead end-to-end redesigns, define product strategy, and mentor cross-functional teams to ship meaningful solutions that drive growth, profitability, and user satisfaction. I thrive on building design systems, advancing UX research, and collaborating with engineering and research teams to create AI-powered experiences. I'm excited to continue elevating how people interact with complex software and to mentor the next generation of designers.

Available to hire

Waterloo, Canada

I’m a Senior Product Designer with 8+ years of experience delivering user-centered, data-informed product design across SaaS, e-commerce, and enterprise platforms. I lead end-to-end redesigns, define product strategy, and mentor cross-functional teams to ship meaningful solutions that drive growth, profitability, and user satisfaction.

I thrive on building design systems, advancing UX research, and collaborating with engineering and research teams to create AI-powered experiences. I’m excited to continue elevating how people interact with complex software and to mentor the next generation of designers.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Product Designer - Gen AI at Getty Images

February 1, 2025 - Present

Designing the future of conversational AI interfaces for prompt-based image generation; defining multimodal workflows combining text, voice, and point-and-click tools; shaping product strategy for generative AI-driven creative tools; partnering with engineering, research, and product teams to ship end-to-end solutions.

Senior Product Designer - Search & Discovery - Enterprise SaaS (Health) at Fullscript

January 1, 2024 - November 1, 2024

Co-leader of an engineering pod responsible for product search & discovery; led the engineering pod to achieve design objectives; managed design strategy, UX writing, stakeholder management, and road mapping; owned and redesigned 3 key features used by 5.6M users & practitioners; improved metrics including time-to-favorite and time-to-cart; mentored designers and cross-functional teams in product design.

Senior Product Designer - Enterprise SaaS (Retail) at Loblaw Companies Limited

May 1, 2022 - September 1, 2023

Owned and led end-to-end product redesign for a $50 million/year eCommerce analytics platform; implemented design strategy to increase profitability; doubled NPS from 12 to 25 and increased CSAT from 30% to 85% after the redesign; achieved profitability growth of 15–20%; mentored designers and cross-functional teams in product design.

UI/UX Designer & Strategist - Product Innovation Lab - SaaS (Insurance) at Sun Life Financial

July 1, 2020 - February 1, 2022

Owned and ran a product innovation and experimentation lab: Voice of the Advisor (VoA); designed end-to-end UX for the VoA platform to test ideas; launched 4 new innovative solutions and features; achieved 80% activation and 40% engagement; delivered an 80% CSAT within two years; fostered human-centered design and democratized UX research and innovation.

Digital Experience Designer - Product Growth (Insurance) at Sun Life Financial

November 1, 2017 - June 1, 2020

Designed UX strategy for online digital platforms to help businesses increase revenue; led end-to-end design for advisor sites (mobile and web); conducted A/B tests and UX testing to identify best practices for product growth campaigns; improved email open rate, CTR, and marketing funnel conversions through iterative testing.

Senior Product Designer - Search & Discovery at Fullscript

January 1, 2024 - November 30, 2024

Co-leader of an engineering pod responsible for product search and discovery. Led design strategy, UX writing, stakeholder management and road mapping. Owned, led, and redesigned 3 key features used by 5.6M users & practitioners. Reduced time to add to favorites by 85%+ and time to add to cart from favorites by 50%+. Increased use of favorites functionality by 50%+. Mentored designers and cross-functional teams in product design.

UI/UX Designer & Strategist - Product Innovation Lab at Sun Life Financial

July 1, 2020 - February 28, 2022

Owned and ran a product innovation and experimentation lab: Voice of the Advisor (VoA). Led end-to-end design of the VoA platform to test ideas. Launched 4 new innovative solutions and product features. Achieved 80% activation and 40% engagement; CSAT 80% within two years; spurred a culture of human-centered design and democratized UX research and innovation.

Digital Experience Designer - Product Growth at Sun Life Financial

November 1, 2017 - June 30, 2020

Designed UX strategy for online digital platforms to help businesses increase revenue. Led end-to-end design for advisor sites (mobile and web). Conducted A/B tests and UX testing to identify best practices. Increased email open rate from 10% to 40%; CTR from 6% to 36%; marketing funnel conversions from 15% to 55%.