I'm a creative and data-driven social media professional with experience in content planning, social media management, and campaign reporting. I thrive on turning insights into engaging content that resonates with audiences and supports marketing objectives. I hold a Bachelor's in Mass Media (Advertising) from Mumbai University and a Master's in International Marketing from the University of Portsmouth. My experience at Freaky Nation and BookMyShow demonstrates a track record of improving engagement, reach, and ROI across multiple platforms, while maintaining strong brand voice and messaging.

Yash More

I'm a creative and data-driven social media professional with experience in content planning, social media management, and campaign reporting. I thrive on turning insights into engaging content that resonates with audiences and supports marketing objectives. I hold a Bachelor's in Mass Media (Advertising) from Mumbai University and a Master's in International Marketing from the University of Portsmouth. My experience at Freaky Nation and BookMyShow demonstrates a track record of improving engagement, reach, and ROI across multiple platforms, while maintaining strong brand voice and messaging.

Available to hire

I’m a creative and data-driven social media professional with experience in content planning, social media management, and campaign reporting. I thrive on turning insights into engaging content that resonates with audiences and supports marketing objectives.

I hold a Bachelor’s in Mass Media (Advertising) from Mumbai University and a Master’s in International Marketing from the University of Portsmouth. My experience at Freaky Nation and BookMyShow demonstrates a track record of improving engagement, reach, and ROI across multiple platforms, while maintaining strong brand voice and messaging.

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Experience Level

Expert

Language

English
Fluent

Work Experience

Social Media Executive at Freaky Nation
November 1, 2024 - July 31, 2025
Managed and optimised social media channels across Instagram, X, LinkedIn, and Facebook, increasing engagement by 4% through strategic content curation and audience-focused storytelling. Developed and maintained content calendars, produced blog content and press releases to amplify brand messaging, and executed and analysed social media campaigns to optimise content and improve conversion rates by 30%. Tracked KPIs and analytics from social channels to support reporting, identifying improvements that enhanced overall reach by 60%.
Social Media Intern at BookMyShow
February 1, 2023 - August 31, 2023
Managed social media presence across Instagram, LinkedIn, Facebook, and X, driving a 15% increase in followers through creative content planning and audience engagement. Created and maintained structured content calendars, improved posting consistency, and supported timely campaign delivery. Monitored channel performance, tracked KPIs, and analysed ROI to optimise content strategy and campaign effectiveness. Collaborated with marketing teams to deliver targeted social campaigns, contributing to increased ticket sales and user engagement. Produced high-quality social media video content for live events and presented organic growth strategies to marketing managers, translating ideas into actionable plans. Generated detailed engagement reports and recommendations to improve future campaigns.
Digital Marketing Intern at Digimaze
May 1, 2022 - July 31, 2022
Developed campaign ideas, audience targeting strategies, and buyer personas to support effective digital marketing planning. Applied copywriting principles to produce engaging content and ad creatives aligned with brand messaging. Analysed KPIs and ROAS, providing insights to improve campaign performance. Managed social media content across Instagram, LinkedIn, Facebook, and X using structured content planning to improve engagement. Collaborated with marketing teams to deliver targeted campaigns, supporting brand awareness and audience growth.

Education

Master’s in International Marketing at University of Portsmouth
January 1, 2024 - December 31, 2025
Bachelor’s in Mass Media (Advertising) at Mumbai University
January 11, 2030 - January 21, 2026
Equivalent to UK A-Levels (Commerce) at Adahanukar College
January 11, 2030 - January 21, 2026

Qualifications

Google Analytics Certification
January 11, 2030 - January 21, 2026
HubSpot Social Media Marketing Pro
January 11, 2030 - January 21, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet