Available to hire
Hello! I’m Ada Gorchs Mora, a Senior Art Director & Brand Strategist with 29 years of leadership in art direction and graphic design. I transform visions into tangible business assets and thrive at the intersection of meticulous craft and data-driven strategy.
My work blends the precision of classic design with modern analytics to build brands that not only look compelling but perform better. I specialize in brand development, packaging, and digital strategy, and I integrate Business Intelligence into creative processes to deliver measurable results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Catalan; Valencian
Fluent
Spanish; Castilian
Fluent
English
Advanced
French
Intermediate
Work Experience
Graphic Designer / Art Director at Disseny Gorchs
January 1, 1999 - PresentOver 26 years designing brochures, catalogs, labeling, advertisements, corporate materials, packaging, posters, displays, websites and social media. Led staff, managed budgets, briefings, brainstorming, and final art for printing. Proficient in Macintosh design tools (Photoshop, Illustrator, InDesign); strong client relationships and a collaborative, barrier-free communication approach that delivers customized service aligned with client needs.
Graphic Designer / Art Director at Disseny Gorchs
January 1, 1999 - Present26 years of experience designing brochures, catalogs, labeling, advertisements, corporate materials, packaging, posters, displays, websites and social media. Led teams, negotiated with clients and suppliers, managed budgets and briefings, and delivered final art for print.
Graphic Designer at Disseny Gorchs
January 1, 1999 - PresentDesigns brochures, catalogs, labeling, advertisements, corporate identity, packaging, posters, displays, websites and social networks. Acts as Art Director and Team Leader in advertising and marketing initiatives. Negotiates with clients and suppliers, manages budgets, briefs, brainstorming, modeling and final art for printing.
Graphic Designer / Art Director at Disseny Gorchs
January 1, 1999 - Present26 years of experience as a Graphic Designer including art direction, team leadership, advertising and marketing. Designs include brochures, catalogs, labeling, advertisements, corporate branding, packaging, posters, displays, websites and social media assets. Strong experience in environment design and final arts for printing, with advanced Mac-based tools (Photoshop, Illustrator, InDesign). Responsible for client relationships, budgets, briefs, brainstorming, modeling, sketches and production oversight.
Graphic Designer at Disseny Gorchs
January 1, 1999 - PresentGraphic designer, art director, team leader, advertising and marketing. Designs of brochures, catalogs, labeling, advertisements, corporate, packaging, posters, displays, websites, social networks.
Graphic Designer / Art Director
January 1, 1999 - Present26 years of experience as a Graphic Designer, Art Director and team leader in Advertising and Marketing. Designs brochures, catalogs, labeling, advertisements, corporate, packaging, posters, displays, websites and social networks. Advanced knowledge of Macintosh design programs (Photoshop, Illustrator, InDesign) and MS Office (Word, Excel, PowerPoint). Skills include negotiation, guidance and direct dealings with clients and suppliers; staff management; budgeting; briefing; brainstorming; modeling; sketches; dies; proposal presentations; final artwork for printing.
Senior Art Director & Brand Strategist at Self-employed / Freelance
January 1, 1997 - PresentLead art direction and brand strategy for diverse clients, blending classic design craft with data-driven insights to build brands that look exceptional and perform in the market. Focus on brand development, packaging, and digital strategy; integrates Business Intelligence into creative workflows to align with business objectives.
Education
Course in Communication and Advertising at Eshob School
January 1, 2021 - September 9, 2025Master in Marketing and Network Business at Crea Formación, S.L.
January 1, 2012 - September 9, 2025Innovation Show: New Business Models on the Internet at Granollers University Technology Center
January 1, 2011 - September 9, 2025iMarketing Presentation Conference at Granollers University Technology Center
January 1, 2011 - September 9, 2025From traditional to digital marketing at Granollers University Technology Center
January 1, 2011 - September 9, 2025Position the website in the search engines at Granollers University Technology Center
January 1, 2011 - September 9, 2025Facebook / LinkedIn at Granollers University Technology Center
January 1, 2011 - September 9, 2025Microblogging (Twitter) at Granollers University Technology Center
January 1, 2011 - September 9, 2025Flash and Dreamweaver courses at Center of Calcul Granollers (CCG)
January 1, 2001 - September 9, 2025Navigation, Communication and Information Dissemination course by Internet at Cetemmsa (Maresme)
January 1, 1998 - September 9, 2025Apple Macintosh courses at Apple Mataró
January 1, 1995 - September 9, 2025Graphic Design at Escola d’Arts Aplicades i Oficis Artístics, Vic
January 1, 1993 - December 31, 1998Graphic Design at Escola d'Arts Aplicades i Oficis Artístics, Vic
January 1, 1993 - January 1, 1998Navigation, Communication and Information Dissemination at Cetemmsa (Maresme)
January 1, 1998 - January 1, 1998Flash and Dreamweaver at Centre de Calcul Granollers (CCG)
January 1, 2001 - January 1, 2001Apple Macintosh – Adobe Photoshop, Freehand, Illustrator at Apple Mataró
January 1, 1995 - January 1, 1995Master in Marketing and Network Business at Crea Formacion, S.L.
January 1, 2012 - September 9, 2025Communication and Advertising Course at Eshob School
January 1, 2021 - September 9, 2025Coursework at Granollers University Technology Center (2011) at Granollers University Technology Center
January 1, 2011 - January 1, 2011Innovation Show: New Business Models on the Internet at Granollers University Technology Center
January 1, 2011 - January 1, 2011iMarketing Presentation Conference at Granollers University Technology Center
January 1, 2011 - January 1, 2011From traditional to digital marketing at Granollers University Technology Center
January 1, 2011 - January 1, 2011Position the website in the search engines at Granollers University Technology Center
January 1, 2011 - January 1, 2011Facebook / LinkedIn at Granollers University Technology Center
January 1, 2011 - January 1, 2011Microblogging (Twitter) at Granollers University Technology Center
January 1, 2011 - January 1, 2011Graphic Design at Escola d’Arts Aplicades i Oficis Artístics, Vic
January 1, 1993 - January 1, 1998Master in Marketing and Network Business at Crea Formación, S.L.
January 1, 2012 - September 19, 2025Communication and Advertising Course at Eshob School
January 1, 2021 - December 31, 2021Innovation Show: New Business Models on the Internet at Granollers University Technology Center
January 1, 2011 - September 19, 2025iMarketing Presentation Conference at Granollers University Technology Center
January 1, 2011 - September 19, 2025From traditional to digital marketing at Granollers University Technology Center
January 1, 2011 - September 19, 2025Position the website in the search engines at Granollers University Technology Center
January 1, 2011 - September 19, 2025Facebook / LinkedIn at Granollers University Technology Center
January 1, 2011 - September 19, 2025Microblogging (Twitter) at Granollers University Technology Center
January 1, 2011 - September 19, 2025Flash and Dreamweaver at Center of Calcul Granollers (CCG)
January 1, 2001 - September 19, 2025Navigation, Communication and Information Dissemination (Internet) at Cetemmsa (Maresme)
January 1, 1998 - September 19, 2025Apple Macintosh at Apple Mataró
January 1, 1995 - September 19, 2025Master in Marketing and Network Business at Crea Formacion, S.L.
January 1, 2012 - September 19, 2025Course in Communication and Advertising at Eshob School
January 1, 2021 - September 19, 2025Innovation Show: New Business Models on the Internet at Granollers University Technology Center
January 1, 2011 - December 31, 2011iMarketing Presentation Conference at Granollers University Technology Center
January 1, 2011 - December 31, 2011From traditional to digital marketing at Granollers University Technology Center
January 1, 2011 - December 31, 2011Position the website in the search engines at Granollers University Technology Center
January 1, 2011 - December 31, 2011Facebook / LinkedIn at Granollers University Technology Center
January 1, 2011 - December 31, 2011Microblogging (Twitter) at Granollers University Technology Center
January 1, 2011 - December 31, 2011Course Programs Flash and Dreamweaver at Center of Calcul Granollers (CCG)
January 1, 2001 - December 31, 2001Navigation, Communication and Information Dissemination course by Internet at Cetemmsa (Maresme)
January 1, 1998 - December 31, 1998Apple Macintosh Courses (Adobe Photoshop, Freehand, Illustrator) at Apple Mataró
January 1, 1995 - December 31, 1995Graphic Design at Escola d’Arts Aplicades i Oficis Artístics, Vic
January 1, 1993 - December 31, 1998Communication and Advertising Course at Eshob School
January 1, 2021 - September 19, 2025Master in Marketing and Network Business at Crea Formación, S.L.
January 1, 2012 - September 19, 2025Courses at Granollers University Technology Center (UTC Granollers): Innovation Show; iMarketing Presentation Conference; From traditional to digital marketing; Position the website in the search engines; Facebook / LinkedIn; Microblogging (Twitter) at Granollers University Technology Center
January 1, 2011 - January 1, 2011Flash and Dreamweaver course at Center of Calcul Granollers (CCG)
January 1, 2001 - January 1, 2001Navigation, Communication and Information Dissemination course by Internet at Cetemmsa
January 1, 1998 - January 1, 1998Apple Macintosh courses at Apple Mataró
January 1, 1995 - January 1, 1995Graphic Design at Escola d’Arts Aplicades i Ofcis Artístics, Vic
January 1, 1993 - January 1, 1998Graphic Design Diploma at Escola d’Arts Aplicades i Ofcis Artístics, Vic
January 1, 1993 - January 1, 1998Macintosh Courses at Apple Mataró
January 1, 1995 - January 1, 1995Navigation, Communication and Information Dissemination by Internet at Cetemmsa (Maresme)
January 1, 1998 - January 1, 1998Flash and Dreamweaver at Center of Calcul Granollers (CCG)
January 1, 2001 - January 1, 2001Courses at Granollers University Technology Center (2011): Innovation Show, iMarketing Presentation Conference, From traditional to digital marketing, Position the website in the search engines, Facebook / LinkedIn, Microblogging (Twitter) at Granollers University Technology Center
January 1, 2011 - January 1, 2011Master in Marketing and Network Business at Crea Formación, S.L.
January 1, 2012 - January 1, 2012Communication and Advertising Course at Eshob School
January 1, 2021 - January 1, 2021Graphic Design at Escola d’Arts Aplicades i Oficis Artístics
January 1, 1993 - December 31, 1998Apple Macintosh Course at Apple Mataró
January 1, 1995 - December 31, 1995Navigation, Communication and Information Dissemination at Cetemmsa (Maresme)
January 1, 1998 - December 31, 1998Flash and Dreamweaver at Center of Calcul Granollers (CCG)
January 1, 2001 - December 31, 2001Innovation Show; iMarketing; From traditional to digital marketing; Position the website in the search engines; Facebook / LinkedIn; Microblogging at Granollers University Technology Center
January 1, 2011 - December 31, 2011Master in Marketing and Network Business at Crea Formación, S.L.
January 1, 2012 - December 31, 2012Communication and Advertising Course at Eshob School
January 1, 2021 - December 31, 2021Graphic Design at Escola d’Arts Aplicades i Ofcis Artístics
January 1, 1993 - December 31, 1998Perfection diferent Programs at Apple Mataró
January 1, 1995 - December 31, 1995Navigation, Communication and Information Dissemination at Cetemmsa (Maresme)
January 1, 1998 - December 31, 1998Flash and Dreamweaver at Center of Calcul Granollers (CCG)
January 1, 2001 - December 31, 2001Master in Marketing and Network Business at Crea Formación, S.L.
January 1, 2012 - December 31, 2012Communication and Advertising Course at Eshob School
January 1, 2021 - December 31, 2021Business Intelligence Course at Adams Campus
January 1, 2025 - December 31, 2025Innovation Show: New Business Models on the Internet at Granollers University Technology Center
January 1, 2011 - December 31, 2011iMarketing Presentation Conference at Granollers University Technology Center
January 1, 2011 - December 31, 2011From traditional to digital marketing at Granollers University Technology Center
January 1, 2011 - December 31, 2011Position the website in the search engines at Granollers University Technology Center
January 1, 2011 - December 31, 2011Master in Marketing and Network Business at Crea Formación, S.L.
January 1, 2012 - January 1, 2012Business Intelligence course at Adams Campus
January 1, 2025 - January 1, 2025Communication and advertising course at Eshob School
January 1, 2021 - January 1, 2021Innovation Show: New Business Models on the Internet at Granollers University Technology Center
January 1, 2011 - January 1, 2011iMarketing Presentation Conference at Granollers University Technology Center
January 1, 2011 - January 1, 2011From traditional to digital marketing at Granollers University Technology Center
January 1, 2011 - January 1, 2011Position the website in the search engines at Granollers University Technology Center
January 1, 2011 - January 1, 2011Facebook / LinkedIn at Granollers University Technology Center
January 1, 2011 - January 1, 2011Microblogging (Twitter) at Granollers University Technology Center
January 1, 2011 - January 1, 2011Flash and Dreamweaver at Center of Calcul Granollers (CCG)
January 1, 2001 - January 1, 2001Navigation, Communication and Information Dissemination course by Internet at Cetemmsa (Maresme)
January 1, 1998 - January 1, 1998Graphic Design at Escola d’Arts Aplicades i Oficis Artístics, Vic
January 1, 1993 - January 1, 1998Master at Crea Formacion, S.L.
January 1, 2012 - March 5, 2026Course in Communication and Advertising at Eshob School
January 1, 2021 - March 5, 2026Business Intelligence Course at Adams Campus
January 1, 2025 - March 5, 2026Innovation Show: New Business Models on the Internet at Granollers University Technology Center
January 1, 2011 - March 5, 2026iMarketing Presentation Conference at Granollers University Technology Center
January 1, 2011 - March 5, 2026From traditional to digital marketing at Granollers University Technology Center
January 1, 2011 - March 5, 2026Position the website in the search engines at Granollers University Technology Center
January 1, 2011 - March 5, 2026Facebook / Linkedin at Granollers University Technology Center
January 1, 2011 - March 5, 2026Microblogging (Twitter) at Granollers University Technology Center
January 1, 2011 - March 5, 2026Flash and Dreamweaver at Center of Calcul Granollers
January 1, 2001 - March 5, 2026Navigation, Communication and Information Dissemination at Cetemmsa (Maresme)
January 1, 1998 - March 5, 2026Apple Macintosh Courses at Apple Mataró
January 1, 1995 - March 5, 2026Graphic Design at Escola d’Arts Aplicades i Oficis Artístics, Vic
January 1, 1993 - December 31, 1998Qualifications
First Certificate in English
January 1, 1995 - September 9, 2025French language studies
January 11, 2030 - September 9, 2025Driver's license
January 11, 2030 - September 9, 2025First Certificate in English
January 1, 1995 - September 9, 2025Master in Marketing and Network Business
January 1, 2012 - September 9, 2025Communication and Advertising Course
January 1, 2021 - September 9, 2025Apple Macintosh – Photoshop, Freehand, Illustrator
January 1, 1995 - September 9, 2025Granollers University Technology Center Courses (various)
January 1, 2011 - September 9, 2025First Certificate (English)
January 1, 1995 - September 19, 2025First Certificate in English
January 1, 1995 - September 19, 2025First Certificate in English
January 1, 1995 - September 19, 2025French language studies
January 1, 1993 - January 1, 1996First Certificate English
January 1, 1995 - January 7, 2026French language studies
January 11, 2030 - January 7, 2026Master in Marketing and Network Business
January 1, 2012 - December 31, 2012Communication and Advertising Course
January 1, 2021 - December 31, 2021Business Intelligence Course
January 1, 2025 - December 31, 2025Master in Marketing and Network Business
January 1, 2012 - January 1, 2012Business Intelligence course
January 1, 2025 - January 1, 2025Communication and advertising course
January 1, 2021 - January 1, 2021Innovation Show: New Business Models on the Internet
January 1, 2011 - January 1, 2011iMarketing Presentation Conference
January 1, 2011 - January 1, 2011From traditional to digital marketing
January 1, 2011 - January 1, 2011Position the website in the search engines
January 1, 2011 - January 1, 2011Facebook / LinkedIn
January 1, 2011 - January 1, 2011Microblogging (Twitter)
January 1, 2011 - January 1, 2011Flash and Dreamweaver
January 1, 2001 - January 1, 2001Navigation, Communication and Information Dissemination course by Internet
January 1, 1998 - January 1, 1998Graphic Design
January 1, 1993 - January 1, 1998Business Intelligence Course
January 1, 2025 - March 5, 2026Communication and Advertising Course
January 1, 2021 - March 5, 2026Master in Marketing and Network Business
January 1, 2012 - March 5, 2026Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Retail, Education, Consumer Goods, Manufacturing, Other
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