I’m Sergio David Spadavecchia, a Toronto-based brand strategist and creative leader with 20+ years translating complex ideas into clear, compelling narratives for global brands across print, digital, and broadcast. I blend strategic rigor with hands-on creative execution, turning business objectives, audience insights, and market dynamics into cohesive brand systems that drive engagement, consistency, and growth. I excel at turning ambiguity into structured strategy, with data-informed storytelling across multi-channel campaigns and cross-functional teams. I bridge strategy, creative development, and execution to deliver measurable impact, develop high-performing teams through mentorship, and create scalable brand architectures that align stakeholders and audiences.

Sergio David Spadavecchia

I’m Sergio David Spadavecchia, a Toronto-based brand strategist and creative leader with 20+ years translating complex ideas into clear, compelling narratives for global brands across print, digital, and broadcast. I blend strategic rigor with hands-on creative execution, turning business objectives, audience insights, and market dynamics into cohesive brand systems that drive engagement, consistency, and growth. I excel at turning ambiguity into structured strategy, with data-informed storytelling across multi-channel campaigns and cross-functional teams. I bridge strategy, creative development, and execution to deliver measurable impact, develop high-performing teams through mentorship, and create scalable brand architectures that align stakeholders and audiences.

Available to hire

I’m Sergio David Spadavecchia, a Toronto-based brand strategist and creative leader with 20+ years translating complex ideas into clear, compelling narratives for global brands across print, digital, and broadcast. I blend strategic rigor with hands-on creative execution, turning business objectives, audience insights, and market dynamics into cohesive brand systems that drive engagement, consistency, and growth.

I excel at turning ambiguity into structured strategy, with data-informed storytelling across multi-channel campaigns and cross-functional teams. I bridge strategy, creative development, and execution to deliver measurable impact, develop high-performing teams through mentorship, and create scalable brand architectures that align stakeholders and audiences.

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Language

English
Fluent

Work Experience

Creative Director and Brand & Narrative Strategy Lead at Global Heroes
January 1, 2020 - Present
Led the development of integrated brand and narrative strategies across global campaigns; translated business goals into structured, audience-focused storytelling across multi-channel platforms; collaborated with cross-functional teams to drive brand alignment and execution.
Creative Director | Executive Lead
January 1, 2020 - Present
Led integrated brand ecosystems including identity systems, digital infrastructure, publication design, and broadcast television production. Directed and produced long-form content filmed internationally across the Amazon, Guatemala, and Canada; served as lead editor, colorist, sound designer, and post-production supervisor across all seasons; oversaw cross-platform campaigns across digital, print, broadcast, OTT and streaming environments.
Executive Creative Director at Global Heroes
January 1, 2020 - Present
Designed and led the complete brand ecosystem including identity systems, digital infrastructure, publication design, and broadcast television production; directed and produced long-form television content filmed internationally; led post-production supervision across multiple productions.
Executive Creative Director / Executive Lead
January 1, 2020 - Present
Designed and led the complete brand ecosystem including identity systems, digital infrastructure, publication design, and broadcast television production. Directed and produced long-form television content filmed internationally in the Amazon, Guatemala, and Canada. Served as lead editor, colorist, sound designer, and post-production supervisor across all seasons. Oversaw integrated campaigns across digital, print, broadcast, and streaming platforms (Amazon Prime Video Direct, Roku, Tubi, Vimeo, YouTube). Managed multidisciplinary creative teams of 5 to 15 members to deliver broadcast-quality content on tight deadlines.
Creative Director at Global Heroes
January 1, 2020 - Present
Led and executive leadership; developed and implemented integrated brand campaigns and long-term growth strategies; mentored cross-disciplinary teams; oversaw production from concept to delivery.
Creative Director at In Spades Magazine / In Spades.News
January 1, 2016 - December 31, 2025
Led brand development, editorial direction, and digital publishing strategy; increased readership by 43% through visual storytelling and content optimization; directed creative workflows across print, digital, and multimedia publishing platforms.
Creative Director / Cinematographer at IN SPADES Magazine / IN SPADES.NEWS
January 1, 2016 - December 31, 2025
Directed brand identity, editorial and digital publishing strategy; oversaw integrated campaigns; led cross-functional teams for publications and launches.
Creative Director at In Spades Magazine & IN SPADES.NEWS
January 1, 2016 - January 1, 2025
Lead brand development, editorial direction, and digital publishing strategy. Increased readership by 43% through visual repositioning, content optimization, and integrated marketing execution. Directed creative workflows across print, digital, and multimedia publishing platforms.
Creative Director at In Spades Magazine
January 1, 2016 - January 1, 2025
Led brand development, editorial direction, and digital publishing strategy; grew readership and engagement through visual storytelling and integrated campaigns.
Creative Director | Editor and Post-Production Director at Creative Spades
January 1, 2011 - December 31, 2025
Delivered award-winning international campaigns across tourism, fashion, editorial, and corporate sectors; directed full production life cycles including concept development, cinematography, advanced editing, color grading, sound design, SFX, and visual effects; supervised high-value long-form narrative and documentary projects with integrated editing, color science, VFX, and score synchronization; led multidisciplinary teams of 5-15 members across production, editing, VFX, and digital marketing.
Creative Director at In Spades.News
January 1, 2011 - January 1, 2025
Directed brand identity systems, packaging design, experiential installations, and event-based creative campaigns; connected cross-platform campaigns with streaming platforms (Amazon Prime Video Direct, Roku, Tubi, Vimeo, YouTube).
Creative Director at C.O.M. Creativity On Media (Italy)
January 1, 2010 - January 1, 2011
Directed international brand campaigns and creative strategy; built global brand narratives and multi-channel communications.
Creative Director at COM Creative On Media (Italy)
January 1, 2010 - December 31, 2011
Led creative strategy and execution for global brands including Valentino, Calvin Klein, and Volkswagen; directed and produced long-form television content filmed internationally; oversaw post-production workflows.
Creative Director at COM Creativeity On Media (Italy)
January 1, 2010 - December 31, 2011
Led creative strategy and execution for global brands including Valentino, Calvin Klein, and Volkswagen; delivered integrated campaigns across print and digital platforms.
Creative Director at C.O.M. Creativity On Media | Italy
January 1, 2010 - January 1, 2011
Directed creative strategy and execution for global brands including Valentino, Armani, BMW. Delivered visual campaigns that increased engagement by 34%.
Creative Director; Cinematographer; Post-Production Lead at Outpost Magazine
January 1, 2007 - January 1, 2021
Led end-to-end creative production, including concept development, production, and post-production; delivered brand-aligned campaigns and editorial visuals for international clients.
Creative Director, Cinematography & Post-Production Lead at Figma (Italy)
January 1, 2007 - January 1, 2021
Led international brand campaigns and high-end cinematics for clients; oversaw end-to-end production including pre-production, cinematography, and post-production (color, VFX, audio).
Executive Creative Director at Outpost Magazine
January 1, 2007 - December 31, 2021
Led integrated cross-platform campaigns across print, digital, and broadcast; directed long-form cinematic content; managed multi-disciplinary teams; delivered award-winning content.
Creative Director | Cinematographer at Outpost Magazine
January 1, 2007 - January 1, 2021
Led complete brand redesign, logo systems, editorial frameworks, and digital expansion initiatives; delivered international editorial and cinematic projects across North America, South America, Africa, Asia, and the Middle East.
Art Director at S.G.E. Computime (Italy)
January 1, 2001 - January 1, 2008
Led creative development for publishing and media for Rizolli, La Repubblica, GQ, Condé Nast Group; oversaw art direction across magazine and editorial projects.
Art Director at GE Computime (Italy)
January 1, 2001 - December 31, 2008
Directed creative projects for international publishing and media organizations including Rizzoli, Corriere della Sera, La Repubblica, GQ, and Condé Nast Group.
Art Director at G.E. Computime | Italy
January 1, 2001 - January 1, 2008
Directed creative projects for international publishing and media organizations including Rizzoli, Corriere della Sera, La Repubblica, GQ, and Condé Nast Group.
Art Director at GE Computime
January 1, 2001 - January 1, 2008
Directed creative projects for international publishing and media organizations including Rizzoli, Corriere della Sera, Il Mattino, La Repubblica, GQ, and Condé Nast Group.

Education

at Academy of Art and Architecture De Nit is, Bari, Italy
January 11, 2030 - March 5, 2026
at Academy of Art and Architecture, Bari, Italy
January 11, 2030 - March 5, 2026
Art and Architecture Education at Academy of Art and Architecture De Nitti, Bari, Italy
January 11, 2030 - March 9, 2026
at Academy of Art and Architecture De Nittis, Bari, Italy
January 11, 2030 - March 9, 2026
at Academy of Art and Architecture, Bari, Italy
January 11, 2030 - March 26, 2026

Qualifications

Adobe Certified Expert
January 11, 2030 - March 5, 2026
Google Ads Certified
January 11, 2030 - March 5, 2026
Adobe Certified Expert
January 11, 2030 - March 5, 2026
Google Ads Certified
January 11, 2030 - March 5, 2026
Advanced UI and UX Design Training
January 11, 2030 - March 5, 2026
LearnDash Certification
January 11, 2030 - March 5, 2026
Adobe Certified Expert
January 11, 2030 - March 9, 2026
Google Ads Certified
January 11, 2030 - March 9, 2026
Adobe Certified Expert
January 11, 2030 - March 9, 2026
Google Ads Certified
January 11, 2030 - March 9, 2026
Advanced UI and UX Design Training
January 11, 2030 - March 9, 2026
Adobe Certified Expert
January 11, 2030 - March 26, 2026
Google Ads Certified
January 11, 2030 - March 26, 2026
Adobe Certified Expert
January 11, 2030 - June 16, 2026
Google Ads Certified
January 11, 2030 - June 16, 2026

Industry Experience

Media & Entertainment, Professional Services, Other, Education, Software & Internet