I am a results-driven art director and senior graphic designer with over 10 years of experience leading brand development and cross-functional campaigns across print and digital channels. I thrive on balancing creative vision with practical execution, collaborating with product managers, photographers, CGI teams, and vendors to deliver cohesive brand storytelling for biotech, consumer goods, and healthcare industries. I excel at mentoring in-house teams, onboarding freelancers, and managing production from concept to launch. My hands-on experience spans packaging, labels, digital assets, booth graphics, and technical documentation, always with a focus on clarity, shelf appeal, and regulatory compliance.…

Allison Jackson

I am a results-driven art director and senior graphic designer with over 10 years of experience leading brand development and cross-functional campaigns across print and digital channels. I thrive on balancing creative vision with practical execution, collaborating with product managers, photographers, CGI teams, and vendors to deliver cohesive brand storytelling for biotech, consumer goods, and healthcare industries. I excel at mentoring in-house teams, onboarding freelancers, and managing production from concept to launch. My hands-on experience spans packaging, labels, digital assets, booth graphics, and technical documentation, always with a focus on clarity, shelf appeal, and regulatory compliance.…

Available to hire

I am a results-driven art director and senior graphic designer with over 10 years of experience leading brand development and cross-functional campaigns across print and digital channels. I thrive on balancing creative vision with practical execution, collaborating with product managers, photographers, CGI teams, and vendors to deliver cohesive brand storytelling for biotech, consumer goods, and healthcare industries.

I excel at mentoring in-house teams, onboarding freelancers, and managing production from concept to launch. My hands-on experience spans packaging, labels, digital assets, booth graphics, and technical documentation, always with a focus on clarity, shelf appeal, and regulatory compliance.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Sr. Graphic Designer at TTI Floorcare, Inc.
May 1, 2025 - May 1, 2025
Designed end-to-end creative across TTI Floorcare’s brands Hoover, Hoover Commercial, Dirt Devil, and ORECK, including packaging, formula labels, digital assets, POP, marketing collateral, booth graphics, and technical documentation. Improved packaging clarity and shelf appeal, contributing to a 79% year-over-year sales increase for cleaning formulas. Streamlined technical documentation design, reducing production costs by 80%. Collaborated cross-functionally with project managers, CGI, photography, and legal teams to ensure regulatory compliance and brand alignment. Art directed photography and CGI to support cohesive brand storytelling. Onboarded and mentored new designers, streamlined workflows, and maintained brand standards. Managed outside designers and vendors to ensure quality and consistency across print and digital deliverables. Delivered 200+ production projects annually, supporting on-time product launches.
Sr. Graphic Designer at TTI Floorcare, Inc.
May 1, 2025 - October 9, 2025
Designed and delivered end-to-end creative and solutions across TTI Floorcare, Inc.’s portfolio of leading floor care brands: Hoover, Hoover Commercial, Dirt Devil and ORECK, including packaging design, formula labels, POP, digital assets, marketing collateral, booth graphics, and technical documentation. Improved packaging clarity and shelf appeal, contributing to a 79% increase in sales year over year for cleaning formulas. Streamlined technical document design (manuals, guides), reducing production costs by 80%. Collaborated cross-functionally with project managers, CGI, photography, and legal teams to ensure regulatory compliance and brand alignment. Art directed photography and CGI teams to support cohesive brand storytelling. Onboarded and mentored new designers to streamline workflows and uphold brand standards. Supervised outside design contractors and vendors to maintain quality and consistency across all print and digital deliverables. Produced over 200 production projects
Sr. Graphic Designer at TTI Floorcare, Inc.
May 1, 2025 - October 9, 2025
Designed end-to-end creative solutions across Hoover, Hoover Commercial, Dirt Devil and ORECK brands, spanning packaging, formula labels, POP, digital assets, marketing collateral, booth graphics and technical documentation. Improved packaging clarity and shelf appeal, contributing to a 79% YoY sales increase. Streamlined technical document design, reducing production costs by 80%. Collaborated with project managers, CGI, photography, and legal to ensure regulatory compliance and brand alignment. Art directed photography and CGI teams; onboarded and mentored designers; supervised outside contractors to maintain quality. Produced 200+ production projects annually with 3-5 on-schedule product launches.
Sr. Graphic Designer at TTI Floorcare, Inc.
May 1, 2025 - October 9, 2025
Designed and delivered end-to-end creative solutions across TTI Floorcare brands (Hoover, Hoover Commercial, Dirt Devil, ORECK) including packaging, formula labels, POP, digital assets, marketing collateral, booth graphics, and technical documentation. Improved packaging clarity and shelf appeal contributing to a 79% YoY sales increase. Streamlined technical document design reducing production costs by 80%. Collaborated with project managers, CGI, photography, and legal to ensure regulatory compliance and brand alignment. Art directed photography and CGI for cohesive brand storytelling. Onboarded and mentored new designers, supervised external contractors, and produced 200+ production projects annually with 3-5 launches per year.
Sr. Graphic Designer at TTI Floorcare, Inc.
May 1, 2025 - October 9, 2025
Designed and delivered end-to-end creative solutions across TTI Floorcare’s portfolio, spanning packaging design, formula labels, POP, digital assets, marketing collateral, booth graphics, and technical documentation for Hoover, Hoover Commercial, Dirt Devil, and ORECK. Improved packaging clarity and shelf appeal, contributing to a 79% YoY sales increase. Streamlined technical document design (manuals, guides), reducing production costs by 80%. Collaborated cross-functionally with project managers, CGI, photography, and legal teams to ensure regulatory compliance and brand alignment. Art directed photography and CGI teams to support cohesive brand storytelling. Onboarded and mentored new designers, and supervised outside contractors to maintain quality and consistency. Produced over 200 production projects annually with 3-5 on-time launches per year.
Sr. Graphic Designer at TTI Floorcare, Inc.
May 1, 2025 - September 18, 2025
Designed end-to-end creative solutions across Hoover, Hoover Commercial, Dirt Devil, and ORECK packaging, labels, POP, digital assets, marketing collateral, and technical documentation. Improved packaging clarity and shelf appeal, contributing to a 79% YoY sales increase for cleaning formulas. Streamlined technical document design, reducing production costs by 80%. Collaborated cross-functionally with project managers, CGI, photography, and legal teams to ensure regulatory compliance and brand alignment. Art directed photography and CGI teams to support cohesive storytelling. Onboarded and mentored new designers. Supervised external contractors and vendors to maintain quality and consistency. Produced over 150 production projects annually, with 3-5 on-time product launches per year.
Sr. Graphic Designer at TTI Floorcare, Inc.
May 1, 2025 - September 18, 2025
Designed and delivered end-to-end creative solutions across TTI Floorcare’s portfolio (Hoover, Hoover Commercial, Dirt Devil, ORECK) including packaging, formula labels, POP, digital assets, marketing collateral, and technical documentation. Improved packaging clarity and shelf appeal, contributing to a 79% year-over-year sales increase for cleaning formulas. Streamlined technical document design (manuals, guides), reducing production costs by 80%. Collaborated cross-functionally with project managers, CGI, photography, and legal teams to ensure regulatory compliance and brand alignment. Art directed photography and CGI teams to support cohesive storytelling. Onboarded and mentored new designers and supervised outside contractors to maintain quality across print and digital deliverables. Produced over 150+ production projects annually with 3-5 on-schedule product launches per year.
Sr. Graphic Designer at TTI Floorcare, Inc.
May 1, 2025 - September 18, 2025
Designed and delivered end-to-end creative and solutions across TTI Floorcare, Inc.’s portfolio of leading floor care brands: Hoover®, Hoover® Commercial, Dirt Devil® and ORECK®, spanning packaging design, formula labels, POP, digital assets, marketing collateral, and technical documentation. Improved packaging clarity and shelf appeal, contributing to a 79% increase in sales year over year for cleaning formulas. Streamlined technical document design (manuals, guides), reducing production costs by 80%. Collaborated cross-functionally with project managers, CGI, photography, and legal teams, to ensure regulatory compliance and brand alignment. Art directed photography and CGI teams to support cohesive storytelling. Onboarded and mentored new designers to streamline workflows and uphold brand standards. Supervised outside design contractors and vendors to maintain quality and consistency across all print and digital deliverables. Produced over 150+ production projects annually, ens
Art Director | Principal Designer at AJ Design
June 1, 2015 - November 3, 2025
Produced and delivered strategic brand identity, packaging, marketing collateral, and trade show graphics for clients in biotech, consumer goods, healthcare, and beauty industries. Led rebranding campaign for a biotech client that resulted in a 2X revenue increase over three years. Collaborated on UI design for software interfaces in biotech applications. Orchestrated design and production for multiple marketing campaigns, managing vendor relationships, photography direction, prepress, print supervision, and delivery of print and digital assets.
Art Director | Principal Designer at AJ Design
June 1, 2015 - Present
Produced and delivered strategic brand identity, packaging, marketing collateral, and trade show graphics for clients in biotech, consumer goods, healthcare, and beauty industries. Spearheaded rebranding campaigns for biotech clients that resulted in a 2x revenue increase over three years. Collaborated on UI design for software interfaces in biotech applications. Orchestrated design and production for multiple marketing campaigns, managing vendor relationships, photography direction, prepress, print supervision, and delivery of print and digital assets, maintaining 99% on-time delivery.
Art Director | Principal Designer at AJ Design
June 1, 2015 - Present
Produced strategic brand identity and packaging, marketing collateral and trade show graphics for biotech, consumer goods, healthcare and beauty. Led rebranding campaign that doubled revenue over three years. Collaborated on UI design for biotech software and managed multi-channel marketing campaigns, vendor relationships, photography direction, prepress and print supervision, delivering print and digital assets with 99% on-time delivery.
Art Director | Principal Designer at AJ Design
June 1, 2015 - Present
Produced strategic brand identity, packaging, marketing collateral, and trade show graphics for biotech, consumer goods, healthcare, and beauty clients. Led a biotech rebranding campaign that doubled revenue over three years. Collaborated on UI design for biotech software interfaces. Managed marketing campaigns, vendor relationships, photography direction, prepress, print supervision, and delivery of print and digital assets, achieving 99% on-time delivery.
Art Director | Principal Designer at AJ Design
June 1, 2015 - Present
Produced strategic brand identity, packaging, marketing collateral, and trade show graphics for clients in biotech, consumer goods, healthcare, and beauty industries. Led a rebranding campaign for a biotech client that resulted in a twofold revenue increase over three years. Collaborated on UI design for software interfaces in biotech applications. Orchestrated design and production for multiple marketing campaigns, managing vendor relationships, photography direction, prepress, print supervision, and delivery of print and digital assets, maintaining 99% on-time delivery.
Art Director | Principal Designer at AJ Design
June 1, 2015 - Present
Delivered strategic brand, packaging, and marketing design for clients in biotech, healthcare, and beauty industries. Spearheaded rebranding campaign for a biotech client that resulted in a 100% revenue increase over three years. Collaborated on UI design for software interfaces in biotech applications. Orchestrated design and production for multiple marketing campaigns, managing vendor relationships, photography direction, prepress, print supervision and delivery of print and digital assets, which maintained 98% on-time delivery.
Art Director | Principal Designer at AJ Design
June 1, 2015 - Present
Delivered strategic brand, packaging, and marketing design for biotech, healthcare, and beauty clients. Led a rebranding campaign for a biotech client that resulted in a 100% revenue increase over three years. Collaborated on UI design for software interfaces in biotech applications. Orchestrated design and production for multiple marketing campaigns, managing vendor relationships, photography direction, prepress, print supervision, and delivery of print and digital assets, maintaining 98% on-time delivery.
Art Director | Principal Designer at AJ Design
June 1, 2015 - Present
Delivered strategic brand, packaging, and marketing design for clients in biotech, healthcare, beauty industries. Spearheaded rebranding campaign for a biotech client that resulted in a 100% revenue increase over three years, showcasing the power of strategic design in enhancing market presence. Collaborated on UI design for software interfaces in biotech applications. Orchestrated design and production for multiple marketing campaigns, managing vendor relationships, photography direction, prepress, print supervision and delivery of print and digital assets, which maintained 98% on-time delivery.

Education

Bachelor of Fine Arts at Parsons School of Design
January 11, 2030 - September 18, 2025
Bachelor of Fine Arts in Communication Design at Parsons School of Design
January 11, 2030 - September 18, 2025
Bachelor of Fine Arts in Communication Design at Parsons School of Design, New York, NY
January 11, 2030 - September 18, 2025
Bachelor of Fine Arts in Communication Design at Parsons School of Design
January 11, 2030 - October 9, 2025
Bachelor of Fine Arts in Communication Design at Parsons School of Design, New York, NY
January 11, 2030 - October 9, 2025
Bachelor of Fine Arts in Communication Design at Parsons School of Design
January 11, 2030 - October 9, 2025
Bachelor of Fine Arts in Communication Design at Parsons School of Design
January 11, 2030 - October 9, 2025
Bachelor of Fine Arts in Communication Design at Parsons School of Design
January 11, 2030 - November 3, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Life Sciences, Healthcare, Manufacturing, Consumer Goods, Professional Services, Retail, Media & Entertainment

Skills

Experience Level