Hi, I’m Kamala — a creative and results-driven digital marketing professional with hands-on experience in content strategy, video editing, and brand storytelling. I hold a B.Com (Hons) from Vellore Institute of Technology and am currently pursuing an MBA at Leeds Beckett University, sharpening my business, marketing, and strategic thinking skills. Over the past two years, I’ve collaborated with diverse clients and brands as a freelancer, delivering high-impact digital content, SEO-optimized campaigns, and visually engaging media across platforms like YouTube, Instagram, and corporate campaigns. As Director of Content Creation at The Mind Palace, I led cross-functional teams that boosted organic engagement by 35% and expanded brand reach by 40% through targeted campaigns. I’m passionate about blending creativity with data-driven marketing, and I’m always eager to explore new strategies that connect brands with their audiences in authentic ways. Whether it’s driving traffic, elevating brand presence, or crafting content that resonates — I’m all about creating meaningful impact. Behance : _Website not available. Sign in: https://www.twine.net/signup_ Gmail : _Email not available. Sign in: https://www.twine.net/signup_

Kamala Arunachalam Thamarai Selvan

Hi, I’m Kamala — a creative and results-driven digital marketing professional with hands-on experience in content strategy, video editing, and brand storytelling. I hold a B.Com (Hons) from Vellore Institute of Technology and am currently pursuing an MBA at Leeds Beckett University, sharpening my business, marketing, and strategic thinking skills. Over the past two years, I’ve collaborated with diverse clients and brands as a freelancer, delivering high-impact digital content, SEO-optimized campaigns, and visually engaging media across platforms like YouTube, Instagram, and corporate campaigns. As Director of Content Creation at The Mind Palace, I led cross-functional teams that boosted organic engagement by 35% and expanded brand reach by 40% through targeted campaigns. I’m passionate about blending creativity with data-driven marketing, and I’m always eager to explore new strategies that connect brands with their audiences in authentic ways. Whether it’s driving traffic, elevating brand presence, or crafting content that resonates — I’m all about creating meaningful impact. Behance : _Website not available. Sign in: https://www.twine.net/signup_ Gmail : _Email not available. Sign in: https://www.twine.net/signup_

Available to hire

Hi, I’m Kamala — a creative and results-driven digital marketing professional with hands-on experience in content strategy, video editing, and brand storytelling. I hold a B.Com (Hons) from Vellore Institute of Technology and am currently pursuing an MBA at Leeds Beckett University, sharpening my business, marketing, and strategic thinking skills.

Over the past two years, I’ve collaborated with diverse clients and brands as a freelancer, delivering high-impact digital content, SEO-optimized campaigns, and visually engaging media across platforms like YouTube, Instagram, and corporate campaigns. As Director of Content Creation at The Mind Palace, I led cross-functional teams that boosted organic engagement by 35% and expanded brand reach by 40% through targeted campaigns.

I’m passionate about blending creativity with data-driven marketing, and I’m always eager to explore new strategies that connect brands with their audiences in authentic ways. Whether it’s driving traffic, elevating brand presence, or crafting content that resonates — I’m all about creating meaningful impact.

Behance : Website not available. Sign in: https://www.twine.net/signup
Gmail : Email not available. Sign in: https://www.twine.net/signup

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Language

English
Fluent
Tamil
Fluent
Hindi
Advanced
Malayalam
Intermediate

Work Experience

Director of Content Creation at The Mind Palace
November 1, 2024 - October 6, 2025
Led across-functional content team, increasing organic engagement by 35% within 6 months through strategic storytelling and SEO optimization. Expanded brand reach by 40% via multi-platform campaigns. Streamlined editorial workflows, reducing turnaround time by 30%, and maintained a consistent brand voice across publications and campaigns. Created social media graphics and contributed to brand guidelines for cohesive identity.
Freelance Video Editor at Self-employed / Freelance
May 1, 2024 - Present
Edited 50+ videos for clients across YouTube, Instagram, and brand campaigns. Improved client engagement by up to 40% through dynamic, on-brand video content. Consistently delivered projects ahead of deadlines with high client satisfaction.
Guest Services Coordinator at Vellore Institute of Technology
March 1, 2024 - October 6, 2025
Coordinated guest services during events, receiving positive feedback for professionalism and attention to detail. Led a team of designers and delivered projects on time.
Director of Content Creation at The Mind Palace
November 1, 2024 - October 6, 2025
Led a cross-functional content team to boost organic engagement by 35% within six months through strategic storytelling and SEO optimization. Expanded brand reach by 40% with multi-platform campaigns. Streamlined editorial workflows, reducing turnaround time by 30%. Maintained consistent brand voice across all publications and campaigns. Created social media graphics that increased engagement by 25% and contributed to brand guideline development for a cohesive visual identity.
Finance Intern at FLSmidth
October 1, 2023 - October 6, 2025
Supported budgeting and forecasting tasks across global business units.
Guest Services Coordinator at Vellore Institute of Technology
March 1, 2024 - October 6, 2025
Coordinated guest services during events, received positive feedback for professionalism and attention to detail. Led a team of designers and delivered projects on time.

Education

Bachelor of Commerce (Honours) at Vellore Institute of Technology, Chennai
January 1, 2014 - January 1, 2018
Graduate Master of Business Administration at Leeds Beckett University
May 1, 2024 - October 6, 2025
Diploma in Computer Applications at CSC Computer Institute
June 1, 2019 - August 1, 2020
Bachelor of Commerce (Honours) at Vellore Institute of Technology, Chennai
May 1, 2021 - July 1, 2024
Graduate Master of Business Administration at Leeds Beckett University
January 1, 2025 - October 6, 2025

Qualifications

Meritorious Award
January 1, 2023 - October 6, 2025
Meritorious Award
January 1, 2024 - October 6, 2025
Meritorious Award 2023
January 1, 2023 - October 6, 2025
Meritorious Award 2024
January 1, 2024 - October 6, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Other

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