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Digital Marketing and Communications Professional with over three years of experience managing social media, creating high-performing content, and developing digital strategies across the food & beverage, travel, fashion, healthcare, and higher education sectors. Backed by an MA in Arts and Culture: Modern Political Culture and a strong foundation in political science, I combine analytical research skills with creative storytelling to build authentic brand communities and deliver measurable business results.…Digital Marketing and Communications Professional with over three years of experience managing social media, creating high-performing content, and developing digital strategies across the food & beverage, travel, fashion, healthcare, and higher education sectors. Backed by an MA in Arts and Culture: Modern Political Culture and a strong foundation in political science, I combine analytical research skills with creative storytelling to build authentic brand communities and deliver measurable business results.

Abdelrahman Abourida

Digital Marketer, Social Media Manager, Marketing Analyst, +2

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Digital Marketing and Communications Professional with over three years of experience managing social media, creating high-performing content, and developing digital strategies across the food & beverage, travel, fashion, healthcare, and higher education sectors. Backed by an MA in Arts and Culture: Modern Political Culture and a strong foundation in political science, I combine analytical research skills with creative storytelling to build authentic brand communities and deliver measurable business results.…Digital Marketing and Communications Professional with over three years of experience managing social media, creating high-performing content, and developing digital strategies across the food & beverage, travel, fashion, healthcare, and higher education sectors. Backed by an MA in Arts and Culture: Modern Political Culture and a strong foundation in political science, I combine analytical research skills with creative storytelling to build authentic brand communities and deliver measurable business results.

Available to hire

Digital Marketing and
Communications Professional with over three years of experience managing social media, creating high-performing content, and developing digital strategies across the food & beverage, travel, fashion, healthcare, and higher education sectors. Backed by an MA in Arts and Culture: Modern Political Culture and a strong foundation in political science, I combine analytical research skills with creative storytelling to build authentic brand communities and deliver measurable business results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

Arabic

Fluent

English

Advanced

French

Intermediate

Work Experience

Contest(ed) Histories Intern

February 1, 2026 - April 1, 2026

Conducted 3 case study reports on contested historical legacies within the Middle East and North Africa. Wrote and researched a blog post related to one of the case studies. Created a social media video discussing the blog post content interactively.

Student Representative (Master’s Programme) at Maastricht University

September 1, 2025 - Present

Elected by peers as a student representative for the master’s programme. Member of the Education Programme Committee reviewing curricula, educational policies, and providing feedback on assistant professor candidate interviews. Member of the Marcom working group creating promotional content for university events and managing the “thestudentrepresentativesfasos” Instagram page (30,000 views per month).

Social Media Ambassador (Inside Expert - Podcast content support) at Maastricht University

September 1, 2025 - Present

Hosted/featured in “Inside Expert”, a podcast with professors from the Faculty of Arts and Social Sciences. Managed and created content for the master’s programme social media account “masterartsandculture”, averaging 1,300 views per reel on a page with 420 followers. Supported university events including the Master’s Open Day and live Q&A sessions.

Social Media Manager at WGG Advertising Company

April 1, 2025 - July 1, 2025

Managed “Crunchycrumb_s” Instagram and Facebook pages, driving a 105% increase in followers, 896% increase in views, 586% increase in reach, and a 301% increase in content interactions. Managed “Contessa Collection” Instagram page, increasing engagement rate by 50%+ and supporting weekly 10–12k AED purchase value on the brand’s website alongside the traffic marketing team.

Teaching Assistant at Arab Academy for Science, Technology, and Maritime Transport

September 1, 2024 - June 1, 2025

Tutored, researched, and prepared materials for all subjects for both normal and special-case students, while completing administrative requirements for those subjects. Taught Arab and African Studies, Public Opinion, Diplomatic and Consular Relations, National and Global Security, and International Business Administration.

Digital Marketing Specialist at VNCR Media Group

June 1, 2023 - March 1, 2025

Produced and edited content (content creation, content writing, video editing, copywriting) and handled sales calls. Managed multiple social media pages including Stamped Traveller (Facebook, TikTok, Instagram) with 1.1M Facebook followers, and brands including Twoth London, Twoth Aesthetics, and Twoth Dental.

Education

M.A. in Arts and Culture: Modern Political Culture at Maastricht University

August 1, 2025 - June 1, 2026

Bachelor's Degree in Political Science at University of Hull & College of Management and Technology's Political Science Department (Arab Academy for Science, Technology, and Maritime Transport)

October 1, 2020 - June 1, 2024