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Hi, I'm AARYA PAL, a growth-focused brand and communications professional with experience across digital-first brands, entertainment, FMCG and services. I specialize in insight-led strategy, content planning, and social media management, and I also bring hands-on entrepreneurial experience from founding a niche perfume brand, connoissuerperfumes.com. I enjoy turning data into compelling narratives, collaborating with cross-functional teams, and helping brands grow through thoughtful storytelling and measurable campaigns.…Hi, I'm AARYA PAL, a growth-focused brand and communications professional with experience across digital-first brands, entertainment, FMCG and services. I specialize in insight-led strategy, content planning, and social media management, and I also bring hands-on entrepreneurial experience from founding a niche perfume brand, connoissuerperfumes.com. I enjoy turning data into compelling narratives, collaborating with cross-functional teams, and helping brands grow through thoughtful storytelling and measurable campaigns.

AARYA PAL

Brand Strategist, Marketing Strategist, Copywriter, +5

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Hi, I'm AARYA PAL, a growth-focused brand and communications professional with experience across digital-first brands, entertainment, FMCG and services. I specialize in insight-led strategy, content planning, and social media management, and I also bring hands-on entrepreneurial experience from founding a niche perfume brand, connoissuerperfumes.com. I enjoy turning data into compelling narratives, collaborating with cross-functional teams, and helping brands grow through thoughtful storytelling and measurable campaigns.…Hi, I'm AARYA PAL, a growth-focused brand and communications professional with experience across digital-first brands, entertainment, FMCG and services. I specialize in insight-led strategy, content planning, and social media management, and I also bring hands-on entrepreneurial experience from founding a niche perfume brand, connoissuerperfumes.com. I enjoy turning data into compelling narratives, collaborating with cross-functional teams, and helping brands grow through thoughtful storytelling and measurable campaigns.

Available to hire

Hi, I’m AARYA PAL, a growth-focused brand and communications professional with experience across digital-first brands, entertainment, FMCG and services. I specialize in insight-led strategy, content planning, and social media management, and I also bring hands-on entrepreneurial experience from founding a niche perfume brand, connoissuerperfumes.com.

I enjoy turning data into compelling narratives, collaborating with cross-functional teams, and helping brands grow through thoughtful storytelling and measurable campaigns.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Motor Insurance Manager at Vikram Auto Services

February 1, 2025 - Present

Managing end-to-end CRM and sales for motor insurance policies, focusing on customer retention, renewals and claims support for a growing customer clientele.

Brand Solutions Strategist at Surfing Monkey

September 1, 2023 - January 1, 2025

Spearheaded communications strategy, social media management and content planning for clients across entertainment (Sony Pictures India), kidswear (Dulaar) and F&B (Si Nonna's).

Creative Intern at FCB Ulka

May 1, 2022 - June 1, 2022

Developed copy and concepts for mainline campaigns across FMCG (Sunfeast), jewellery (Bhima Jewellers), automotive (TVS) and packaged foods (Nissin Geki).