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I am a seasoned pharmaceutical professional with a diverse background across Primary Care, Hospital/Specialty Care, and OTC. I build strong partnerships with wholesalers, pharmacies, and authorities, and I excel at understanding customer needs and closing deals. I have a track record in sales and marketing, including Salesforce management and omnichannel campaigns. I have led regional cross-functional teams, driven successful product launches (e.g., Eliquis and Vydura), and delivered growth across the Baltics through strategic planning and effective execution.…I am a seasoned pharmaceutical professional with a diverse background across Primary Care, Hospital/Specialty Care, and OTC. I build strong partnerships with wholesalers, pharmacies, and authorities, and I excel at understanding customer needs and closing deals. I have a track record in sales and marketing, including Salesforce management and omnichannel campaigns. I have led regional cross-functional teams, driven successful product launches (e.g., Eliquis and Vydura), and delivered growth across the Baltics through strategic planning and effective execution.

Konstantin Abarenkov

Brand Strategist, Marketing Strategist, Content Creator, +2

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I am a seasoned pharmaceutical professional with a diverse background across Primary Care, Hospital/Specialty Care, and OTC. I build strong partnerships with wholesalers, pharmacies, and authorities, and I excel at understanding customer needs and closing deals. I have a track record in sales and marketing, including Salesforce management and omnichannel campaigns. I have led regional cross-functional teams, driven successful product launches (e.g., Eliquis and Vydura), and delivered growth across the Baltics through strategic planning and effective execution.…I am a seasoned pharmaceutical professional with a diverse background across Primary Care, Hospital/Specialty Care, and OTC. I build strong partnerships with wholesalers, pharmacies, and authorities, and I excel at understanding customer needs and closing deals. I have a track record in sales and marketing, including Salesforce management and omnichannel campaigns. I have led regional cross-functional teams, driven successful product launches (e.g., Eliquis and Vydura), and delivered growth across the Baltics through strategic planning and effective execution.

Available to hire

I am a seasoned pharmaceutical professional with a diverse background across Primary Care, Hospital/Specialty Care, and OTC. I build strong partnerships with wholesalers, pharmacies, and authorities, and I excel at understanding customer needs and closing deals.

I have a track record in sales and marketing, including Salesforce management and omnichannel campaigns. I have led regional cross-functional teams, driven successful product launches (e.g., Eliquis and Vydura), and delivered growth across the Baltics through strategic planning and effective execution.

Skills

Brand Identity

Experience Level

Brand Identity

Expert

Work Experience

Baltic Portfolio Lead at Pfizer Luxembourg Sarl Eesti filiaal

January 1, 2023 - Present

Baltic Portfolio Lead responsible for developing and leading omnichannel marketing strategies for Baltic internal medicine brands. Successfully launched Vydura in Estonian and Lithuanian migraine markets. Designed and executed a multi-year business strategy aligned with regional objectives, contributing to Eliquis leadership in Estonia, doubling market share in Latvia, and a 20% sales increase in Lithuania. Led, coached, and inspired a regional cross-functional team and provided resources/direction for strategy execution.

Country Portfolio Lead at Pfizer Luxembourg Sarl Eesti filiaal

January 1, 2023 - October 17, 2025

Country Portfolio Lead driving revenue-focused strategies (IM, RD). Achieved almost two years as Nr. 1 OAC for Eliquis in Estonia and supported the launch of Ngenla. Developed promotional campaigns to deliver brand targets and accelerated omnichannel capabilities. Educated and inspired regional teams to implement plans.

Field Specialist (+Product Management) at Biocodex Eesti OÜ

January 1, 2020 - October 17, 2025

Field Specialist building and maintaining strategic relationships with healthcare providers, distributors, and local health authorities across OTC and Rx portfolios (Leo). Recruited and developed a local team; conducted sales negotiations with wholesalers; managed product activities for Leo.

Sales Force Manager + Product Management at PRO.MED.CS Praha a.s

January 1, 2018 - October 17, 2025

Hed P&L responsibility for Estonia, consistently exceeding financial targets by 5-10% through strategic budget allocation and forecasting. Led Sales Force Management (recruiting, coaching, controlling, motivation). Product Management (promo materials, brand plan, reps education). Built and maintained strategic relationships with healthcare providers, distributors, and local health authorities. Negotiations with official authorities (reimbursement, price agreements). Prepared the dossier and launch of the new molecule in the Estonian market, Solifenacin PMC.

Professional Medical Representative/Key Account Management at Abbott Laboratories EPD /Mylan Healthcare GmbH

January 1, 2015 - October 17, 2025

Coaching of colleagues in different therapeutic areas. Production of promotional materials in collaboration with the Product Manager. Key account management with hospitals and distribution partners; cardiovascular, gastroenterological, and infection areas. Involved in launch procedures of Hidrasec, Brufen; initiated and increased sales of Klacid IV in Tartu, Narva, and Viljandi hospitals.

Medical Representative at AstraZeneca

January 1, 2011 - October 17, 2025

Sales activities for cardiovascular (Atacand, Betaloc, Crestor) and gastroenterological (Nexium) brands. Achieved market leader position in antihypertensive segments. Involved in launch procedures of Axanum and Vimovo; mentored two high-potential employees.

Head Pharmacist Assistant at Paira AS

January 1, 2009 - October 17, 2025

Launch of new food supplements/Consumer Health Care products; preparing promotional information in collaboration with the head pharmacist.