Graphic Designer with a strong focus on branding & storytelling: I’m a Danish graphic designer based in Copenhagen, working under the name Abelmade. I create visual identities, brand systems, and design assets that help businesses communicate clearly and confidently. My background spans branding, editorial design, print, and digital - often acting as a visual partner rather than just a supplier. I’m especially experienced in creating consistency across platforms, refining existing brands, and supporting moments of change such as rebrands or generational shifts. I’m known for a calm, structured process, a strong eye for detail, and design solutions that feel intentional rather than trendy.

Clara Abel

Graphic Designer with a strong focus on branding & storytelling: I’m a Danish graphic designer based in Copenhagen, working under the name Abelmade. I create visual identities, brand systems, and design assets that help businesses communicate clearly and confidently. My background spans branding, editorial design, print, and digital - often acting as a visual partner rather than just a supplier. I’m especially experienced in creating consistency across platforms, refining existing brands, and supporting moments of change such as rebrands or generational shifts. I’m known for a calm, structured process, a strong eye for detail, and design solutions that feel intentional rather than trendy.

Available to hire

Graphic Designer with a strong focus on branding & storytelling: I’m a Danish graphic designer based in Copenhagen, working under the name Abelmade. I create visual identities, brand systems, and design assets that help businesses communicate clearly and confidently.

My background spans branding, editorial design, print, and digital - often acting as a visual partner rather than just a supplier. I’m especially experienced in creating consistency across platforms, refining existing brands, and supporting moments of change such as rebrands or generational shifts.

I’m known for a calm, structured process, a strong eye for detail, and design solutions that feel intentional rather than trendy.

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Language

Danish
Fluent
English
Advanced

Work Experience

Student Assistant (Graphic Design) at Hovedstadens Mediehus
October 1, 2016 - February 1, 2018
Ad production in InDesign; photo editing in Photoshop.
Graphic Designer at Hovedstadens Mediehus
February 1, 2018 - August 1, 2018
Illustrations, logo post-processing; ad production in InDesign; layout of marketing materials and sales activities; layout of complex articles for the editorial office; photo editing; production of files for printing; communication with the printing company; production of static and animated banners.
Layout Designer at Wunderkind (Berlingske Media)
August 1, 2018 - June 1, 2019
Independent responsibility for the production and layout of publications; development and production of graphics for articles and features; stakeholder management with Berlingske and Wunderkind.
Graphic Designer at Hovedstadens Mediehus
June 1, 2019 - March 1, 2021
Full layout and production of two weekly newspapers; in-house design for online universe, web design, POS materials, etc.
Graphic Designer at Vuffeli
September 1, 2020 - August 1, 2021
Responsible for Vuffeli’s graphic expression and identity (CVI); design and layout of magazines, flyers and other printed material; social media & paid marketing; website optimization and maintenance; photoshoots + image editing; emails (newsletters).
Layout Designer at Wunderkind (Berlingske Media)
October 1, 2021 - Present
Independent responsibility for the production and layout of publications; development and production of graphics for articles and features; stakeholder management with Berlingske and Wunderkind.
Graphic Designer (Maternity Cover) at Vision Ejendomme
April 1, 2022 - June 1, 2023
Photography and image editing; developed identities for larger projects; in-house design responsibility, ad-hoc tasks.
Graphic Designer & Content Creator at Cana Care
December 1, 2023 - Present
Sole responsibility for the graphic identity and visual expression (CVI) of Cana Care and the new brand RSLT; packaging design and marketing materials; consistency across digital and print; POS graphics; paid marketing content; video content for native advertising.

Education

Gymnasium at Øregård Gymnasium
August 1, 2011 - June 1, 2014
Graphic design and video production at ISS World Services
January 11, 2030 - February 2, 2026
Multimedia Designer at Københavns Erhvervsakademi
February 1, 2016 - February 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education

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