I’m a creative, results-driven storyteller who thrives at the intersection of marketing, branding, and digital design. I build and execute social media strategies that amplify employer branding and engage audiences across LinkedIn, Instagram, TikTok, and more. I love turning ideas into thoughtful, high-impact content and collaborating across teams to drive meaningful growth. With experience managing multi-channel campaigns, I produce high-quality content (graphics, videos, captions) and lead cross-functional efforts to elevate brands. I’ve helped startups like Buycycle and brands like Holidu strengthen their presence through strategic storytelling, design, and community engagement.

Adele Trefry

I’m a creative, results-driven storyteller who thrives at the intersection of marketing, branding, and digital design. I build and execute social media strategies that amplify employer branding and engage audiences across LinkedIn, Instagram, TikTok, and more. I love turning ideas into thoughtful, high-impact content and collaborating across teams to drive meaningful growth. With experience managing multi-channel campaigns, I produce high-quality content (graphics, videos, captions) and lead cross-functional efforts to elevate brands. I’ve helped startups like Buycycle and brands like Holidu strengthen their presence through strategic storytelling, design, and community engagement.

Available to hire

I’m a creative, results-driven storyteller who thrives at the intersection of marketing, branding, and digital design. I build and execute social media strategies that amplify employer branding and engage audiences across LinkedIn, Instagram, TikTok, and more. I love turning ideas into thoughtful, high-impact content and collaborating across teams to drive meaningful growth.

With experience managing multi-channel campaigns, I produce high-quality content (graphics, videos, captions) and lead cross-functional efforts to elevate brands. I’ve helped startups like Buycycle and brands like Holidu strengthen their presence through strategic storytelling, design, and community engagement.

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Language

English
Fluent

Work Experience

Social Media Manager at Buycycle
May 1, 2024 - May 1, 2025
Developed and executed comprehensive social media strategies across multiple channels (Instagram, TikTok, LinkedIn). Created high-quality content (graphics, videos) and managed content calendars. Collaborated cross-functionally with HR, Design, and Marketing to ensure brand consistency. Oversaw community engagement and customer support on social platforms. Monitored KPIs, tracked performance, and reported results to stakeholders, contributing to significant growth of the brand’s online presence.
Community Manager at Kreatives Munich
December 1, 2023 - April 1, 2024
Managed LinkedIn presence and launched the first-ever Women’s Month series. Led initiatives including a women’s group ride event and a two-part women’s interview series to boost engagement and awareness.
Community Manager at Buycycle
December 1, 2023 - April 1, 2024
Managed LinkedIn and Instagram accounts, launched the first-ever Women’s Month series, and supported employer branding presence with cross-functional collaboration across HR, research, writing, and design.
Community Manager at Kreatives
October 1, 2025 - February 1, 2026
Built and implemented social media structures including content calendars, analytics tracking, and project management systems (Asana) to improve workflow and visibility; developed and executed social media strategies to showcase agency projects and strengthen brand presence; managed community engagement and customer support across all social channels.

Education

Bachelor of Fine Arts at Savannah College of Art and Design (SCAD)
January 1, 2016 - January 1, 2021
MA in Advertising and Branding at Savannah College of Art and Design (SCAD)
January 1, 2016 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services