I’m a results-driven marketing professional with 6+ years of experience, focused on product marketing and department management within the B2B tech industry. I have kickstarted departments, cemented KPIs and high MQL acquisitions, and sustained partner relations. I’ve led website optimization and messaging for multiple B2B buyer personas, supporting GTM strategies. I’ve also driven ABM programs, content creation, and CRM campaigns to boost MQLs and win rates. My international background spans Egypt, UAE, and Germany, giving me multi-market perspective and cross-functional collaboration skills. I’m excited to bring this experience to new challenges in the German market, expanding adoption and impact through well-timed communications, efficient campaigns, and strong partner ecosystems.

Adham Jan

I’m a results-driven marketing professional with 6+ years of experience, focused on product marketing and department management within the B2B tech industry. I have kickstarted departments, cemented KPIs and high MQL acquisitions, and sustained partner relations. I’ve led website optimization and messaging for multiple B2B buyer personas, supporting GTM strategies. I’ve also driven ABM programs, content creation, and CRM campaigns to boost MQLs and win rates. My international background spans Egypt, UAE, and Germany, giving me multi-market perspective and cross-functional collaboration skills. I’m excited to bring this experience to new challenges in the German market, expanding adoption and impact through well-timed communications, efficient campaigns, and strong partner ecosystems.

Available to hire

I’m a results-driven marketing professional with 6+ years of experience, focused on product marketing and department management within the B2B tech industry. I have kickstarted departments, cemented KPIs and high MQL acquisitions, and sustained partner relations. I’ve led website optimization and messaging for multiple B2B buyer personas, supporting GTM strategies. I’ve also driven ABM programs, content creation, and CRM campaigns to boost MQLs and win rates. My international background spans Egypt, UAE, and Germany, giving me multi-market perspective and cross-functional collaboration skills.

I’m excited to bring this experience to new challenges in the German market, expanding adoption and impact through well-timed communications, efficient campaigns, and strong partner ecosystems.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
German
Intermediate
Spanish; Castilian
Beginner
Arabic
Advanced

Work Experience

Marketing Team Lead at Sumurge, Egypt
July 1, 2021 - December 31, 2022
Led website optimization across brand and SEO; increased organic traffic by 20%. Developed messaging for multiple B2B buyer personas; defined and tracked enablement and content performance metrics, linking engagement to pipeline and win rates. Managed website rebrand using Figma hi-fidelity wireframes, GA4, GTM, and CRM; increased MQLs by 50% through ABM and high-impact sales content. Conducted market research and competitive analysis; led co-marketing initiatives with strategic partners across events, webinars, and digital campaigns. Managed CRM campaigns and product marketing activities, supporting large market-share growth and achieving 12.5M total end users in 2024. Designed internal and external communications strategies to drive adoption; enabled stronger cross-functional collaboration during COVID-19.
Marketing Manager at Sumurge, Egypt
January 1, 2020 - June 30, 2021
Oversaw product marketing strategies, GTM planning, and partner management; led events and campaigns to accelerate pipeline and market presence.
Communications Manager (Global, EMEA & MENA) at Microsoft
January 1, 2020 - Present
Head of communications for global, EMEA & MENA regions; based in Munich, Germany. Managed internal and external communications to support SaaS adoption, cross-functional alignment, and brand narrative.
Marketing and Communications Specialist at Orascom Construction, Egypt
February 1, 2018 - May 31, 2018
Supported branding and campaigns, coordinating marketing and communications activities to strengthen market presence.
Senior Internal Communications Specialist at Etisalat (e&), Egypt and UAE
June 1, 2018 - August 31, 2019
Prepared strategic internal communications plans, edited content for intranet and CRM channels, and drove internal branding and cross-brand partnerships. Planned events to boost brand awareness and cross-store collaboration.

Education

Dual Bachelor's degree in Marketing at International University + Heilbronn Hochschule für Technik, Wirtschaft und Informatik (Egypt + Germany)
January 11, 2030 - January 25, 2026

Qualifications

SEO: Competitive Analysis
January 1, 2024 - January 25, 2026
Marketing Strategy: Competitive Analysis
January 1, 2024 - January 25, 2026
LMU - German A2 Certification
January 1, 2024 - January 25, 2026
LMU - German A1 Certification
January 1, 2024 - January 25, 2026
Generative AI for Digital Marketers
January 1, 2024 - January 25, 2026
Red Hat Specialist - OpenShift II
January 1, 2022 - January 25, 2026
Red Hat Specialist in Cloud-Native Development
January 1, 2021 - January 25, 2026

Industry Experience

Software & Internet, Media & Entertainment, Telecommunications, Professional Services, Education