Creative marketing studio supporting real estate, home services, and wellness brands. Reported to the founder and worked closely with the Creative Director. Designed and implemented a content strategy that grew a wellness brand's Instagram from 0 to 10.4K followers in 9 months, achieving a 9.35% engagement rate and over 1M Reel views. Rebuilt email marketing systems for a service-based business, improving deliverability (95.7% to 99%), lifting open rates by 12%, and driving a 663% increase in CTR. Leveraged untapped narrative opportunities in a client's brand story, resulting in a 38% boost in impressions, doubled CTR, and stronger engagement from younger audience segments. Led digital strategy and performance optimization across 10+ client accounts, delivering onboarding, audits, and cross-platform messaging aligned with evolving client goals and industry trends.

Social Media Manager at Freelance (via Upwork)

January 1, 2021 - August 31, 2022

Managed multi-platform social media for clients in coaching, e-commerce, and sustainable fashion, with contracts spanning up to 2 years and consistent 4.5+ star ratings. Drove growth through content planning, audience research, and visual editing—achieving 3x follower growth for one brand and leading cross-platform strategy including Pinterest.

Content Manager at CubeM Digital

August 1, 2019 - December 31, 2020

Created and implemented content strategies for lifestyle and education clients, driving organic growth through Facebook and Instagram. Partnered with design teams to deliver brand-aligned digital assets across web and social platforms.