As detailed on my CV, my career to date has focused on creating and growing engaged audiences for the brands and institutions I have worked for whilst adhering to strict budgets. From developing long term content strategies to creating clear and concise copies, I pride myself on my ability to deliver messages in a reader-friendly manner whilst employing best digital practices. Throughout my career, I have consistently delivered in an eclectic array of integrated digital marketing campaigns for huge organisations with key achievements including lowering the cost per lead whilst increasing lead volume for Proper Leads, tripling the Facebook presence for The Baby Room project managing the creation and implementation of newsletter strategies, securing local, national and industry-specific press coverage for multiple clients through PR positioning; creating an influencer outreach programme and increasing traffic to each brand I have managed. With regards to this position, I believe my previous experience at Freedom Media Group, Proper Leads, The Baby Room, Partner Network, Simplyweight and my freelance work has put me in a great position to implement a Marketing and outreach strategy for the company. I believe I could be an outstanding candidate for this position fulfilling all the criteria set out in the job description and more. The opportunity to work in this position is one that appeals to me enormously both at a personal and professional level. Being able to use the skill-set I have garnered throughout my career in this job role is an exciting and inspiring prospect. I believe that we would make a great fit and I hope to hear back from you with regards to this opportunity. Kind regards, Adnan Khan

Adnan Khan

As detailed on my CV, my career to date has focused on creating and growing engaged audiences for the brands and institutions I have worked for whilst adhering to strict budgets. From developing long term content strategies to creating clear and concise copies, I pride myself on my ability to deliver messages in a reader-friendly manner whilst employing best digital practices. Throughout my career, I have consistently delivered in an eclectic array of integrated digital marketing campaigns for huge organisations with key achievements including lowering the cost per lead whilst increasing lead volume for Proper Leads, tripling the Facebook presence for The Baby Room project managing the creation and implementation of newsletter strategies, securing local, national and industry-specific press coverage for multiple clients through PR positioning; creating an influencer outreach programme and increasing traffic to each brand I have managed. With regards to this position, I believe my previous experience at Freedom Media Group, Proper Leads, The Baby Room, Partner Network, Simplyweight and my freelance work has put me in a great position to implement a Marketing and outreach strategy for the company. I believe I could be an outstanding candidate for this position fulfilling all the criteria set out in the job description and more. The opportunity to work in this position is one that appeals to me enormously both at a personal and professional level. Being able to use the skill-set I have garnered throughout my career in this job role is an exciting and inspiring prospect. I believe that we would make a great fit and I hope to hear back from you with regards to this opportunity. Kind regards, Adnan Khan

Available to hire

As detailed on my CV, my career to date has focused on creating and growing engaged audiences for the brands and institutions I have worked for whilst adhering to strict budgets.
From developing long term content strategies to creating clear and concise copies, I pride myself on my ability to deliver messages in a reader-friendly manner whilst employing best digital practices.

Throughout my career, I have consistently delivered in an eclectic array of integrated digital marketing campaigns for huge organisations with key achievements including lowering the cost per lead whilst increasing lead volume for Proper Leads, tripling the Facebook presence for The Baby Room project managing the creation and implementation of newsletter strategies, securing local, national and industry-specific press coverage for multiple clients through PR positioning; creating an influencer outreach programme and increasing traffic to each brand I have managed.

With regards to this position, I believe my previous experience at Freedom Media Group, Proper Leads, The Baby Room, Partner Network, Simplyweight and my freelance work has put me in a great position to implement a Marketing and outreach strategy for the company. I believe I could be an outstanding candidate for this position fulfilling all the criteria set out in the job description and more.

The opportunity to work in this position is one that appeals to me enormously both at a personal and professional level. Being able to use the skill-set I have garnered throughout my career in this job role is an exciting and inspiring prospect.

I believe that we would make a great fit and I hope to hear back from you with regards to this opportunity.

Kind regards,

Adnan Khan

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Language

English
Fluent

Work Experience

PPC Specialist at Self Employed
July 1, 2024 - November 16, 2025
As a self-employed PPC Specialist, I managed performance marketing campaigns for four clients across e-commerce and B2B sectors, leading strategy, execution, and ongoing optimization of paid search and paid social campaigns to drive measurable growth. Key achievements include scaling online sales for a Men's Designer Clothing Retailer to £10,000 per week with a £25 CPA; reduced CPL for a Bed Manufacturer to £17 and built a high-intent lead funnel.
Paid Search Specialist at Freedom Media Group
April 1, 2024 - April 1, 2024
Consistently improved CPA across accounts through targeted optimization, refined keyword targeting, ad copy, bidding strategies; conducted rigorous A/B testing and collaborated with analytics to optimize budgets and deliver higher ROI.
PPC Manager at Proper Leads
May 1, 2023 - May 1, 2023
Managed Google, Bing, Facebook, and TikTok accounts; delivered daily reports; forecasted trends; improved CPL across platforms and led landing page A/B tests; introduced TikTok advertising and grew lead volumes; taught others marketing concepts.
PPC/SEO & Social Media Manager at The Baby Room
November 1, 2020 - November 1, 2020
Created PPC campaigns including Google Shopping for 4000+ products; scaled budget and campaigns to achieve £100,000 weekly sales; led rebranding to a Luxury Online Retailer for Children; managed a team of merchandisers, developers and designers; delivered ROI improvements under strict deadlines.
PPC Manager at Partner Network
December 1, 2017 - December 1, 2017
Transferred Partner Network from agency to in-house; created 30+ campaigns, added 250,000 keywords; increased weekly sales from 40 to 100 training products; contributed to Facebook ads and email marketing; mentored colleagues.
Digital Marketing at Simplyweight
December 1, 2016 - December 1, 2016
Led marketing for holistic online weight loss service; set up multiple websites (WordPress, HTML); managed PPC and Facebook Ads; attracted high-end international clients and contributed to opening clinics; built clinic in Harley Street; managed multi-site marketing over four years.
Marketing Specialist - Web Chief (Freelance) at Web Chief (Freelance)
May 1, 2017 - May 1, 2017
Branding and PPC for various businesses; ran Google Shopping campaigns with a ROAS target of 10:1; collaborated with developers to create client websites; provided SEO and reporting.
Sales Assistant at ASDA
July 1, 2012 - July 1, 2012
Customer service; IT and checkout management; training staff; led team; 14 checkouts; managed resources and breaks; acted as first point of contact.
IT Help Desk / Engineer at MountPlastics LTD
July 1, 2009 - July 1, 2009
Provided 1st and 2nd line desktop support; Windows 2003/2007 and Mac environment; managed email, desktops, printers; created issue logging tool in Visual Basic; coordinates third party engineers; repaired PCs.

Education

Bachelor of Science in Multimedia Technology at Leeds Metropolitan University
January 1, 2007 - January 1, 2010
A Levels: IT (Double qualification) at Kirklees College
January 1, 2005 - January 1, 2007
GCSEs: Maths, English & English Literature, GNVQ ICT, Graphics, Art, Religious Studies and Double Science at Spen Valley Sports College
January 1, 2000 - January 1, 2005

Qualifications

Google Ads Certified
January 11, 2030 - November 16, 2025
Bing Ads Certified
January 11, 2030 - November 16, 2025
Diploma in Web Business Development and Marketing
January 11, 2030 - November 16, 2025

Industry Experience

Software & Internet, Retail, Media & Entertainment, Professional Services, Education