I am a multidisciplinary Creative Director with 7+ years of experience leading brand strategy, campaign development, and design execution across print, digital, and video. Proven track record in building scalable creative systems, directing national campaigns for CANAL+ Group, and launching SaaS products from concept to market. Director of a youth-focused creative training platform, with a strong background in curriculum design and team leadership by blending creative vision with operational precision to deliver high-impact, audience-focused work.

Adonay Dereje

I am a multidisciplinary Creative Director with 7+ years of experience leading brand strategy, campaign development, and design execution across print, digital, and video. Proven track record in building scalable creative systems, directing national campaigns for CANAL+ Group, and launching SaaS products from concept to market. Director of a youth-focused creative training platform, with a strong background in curriculum design and team leadership by blending creative vision with operational precision to deliver high-impact, audience-focused work.

Available to hire

I am a multidisciplinary Creative Director with 7+ years of experience leading brand strategy, campaign development, and design execution across print, digital, and video. Proven track record in building scalable creative systems, directing national campaigns for CANAL+ Group, and launching SaaS products from concept to market. Director of a youth-focused creative
training platform, with a strong background in curriculum design and team leadership by blending creative vision with operational precision to deliver high-impact, audience-focused work.

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Language

English
Fluent
French
Beginner
Amharic
Fluent

Work Experience

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Education

Bachelor of Science in Electrical and Computer Engineering at Addis Ababa Institute of Technology
October 11, 2017 - June 25, 2022

Qualifications

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Industry Experience

Media & Entertainment, Software & Internet, Education