I help brands turn social media into measurable business growth. With 8+ years of experience across media, agencies, and brand environments, I develop marketing strategies, content ecosystems, and partnership initiatives that connect business objectives with audience needs. Having worked with leading Swiss brands, I combine strategic consulting, creative thinking, and hands-on execution to build long-term relationships, drive impactful campaigns, and translate complex marketing challenges into scalable digital solutions. I recently completed a CAS in Brand Leadership, expanding my expertise in brand strategy, customer experience, and brand activation.…

Adriatik Ajvazi

I help brands turn social media into measurable business growth. With 8+ years of experience across media, agencies, and brand environments, I develop marketing strategies, content ecosystems, and partnership initiatives that connect business objectives with audience needs. Having worked with leading Swiss brands, I combine strategic consulting, creative thinking, and hands-on execution to build long-term relationships, drive impactful campaigns, and translate complex marketing challenges into scalable digital solutions. I recently completed a CAS in Brand Leadership, expanding my expertise in brand strategy, customer experience, and brand activation.…

Available to hire

I help brands turn social media into measurable business growth. With 8+ years of experience across media, agencies, and brand environments, I develop marketing strategies, content ecosystems, and partnership initiatives that connect business objectives with audience needs.

Having worked with leading Swiss brands, I combine strategic consulting, creative thinking, and hands-on execution to build long-term relationships, drive impactful campaigns, and translate complex marketing challenges into scalable digital solutions. I recently completed a CAS in Brand Leadership, expanding my expertise in brand strategy, customer experience, and brand activation.

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Work Experience

Independent Consultant (Content Strategist & Producer) at Adriatik Solution
February 2, 2026 - Present
Help companies build and establish scalable in-house social media content systems using a structured three-step approach. Own strategy development and implementation focused on customer retention, customer acquisition, and brand building. Design scalable content strategies, production workflows, and content frameworks for Instagram, TikTok, LinkedIn, and YouTube. Plan creative direction and produce video and visual content. Integrate AI-powered workflows to streamline content creation, repurpose existing content, and scale digital marketing activities.
Senior Content Strategy Manager (Commercial Department) at 20 Minuten (part of TX Group)
November 1, 2024 - February 1, 2026
Develop and execute branded content campaigns for national clients (e.g., AMAG, Nespresso, newhome, Conforama). Provide strategic consulting to advertising clients and collaborate closely with editorial, sales, and production teams. Plan and execute native advertising formats (digital and cross-media). Develop new monetization products such as in-article infoboxes, social video offerings, and affiliate deals. Organize B2B marketing initiatives for 20 Minuten channels, including the video series 'Next Station: Life hack'.
Digital Content Producer at Ach oder Fil(m)
May 2, 2022 - August 2, 2022
Transmedia film project produced by Ditti Bürgin-Brook and directed by Markus Welter; work discontinued due to financing issues. Supported channel setup and positioning via strategic consulting. Responsible for content production and behind-the-scenes documentation.
Co-Founder & Head of Creation and Production at Digital Flow Media GmbH
May 2, 2022 - February 8, 2024
Built and led a six-person social media agency with shared operational and strategic responsibility. Developed service offerings and content strategies including pricing and production models. Provided strategic consulting and account leadership for brands such as Yallo, Shopping Tivoli, Gatorade, Griesser, Gidor, Appenzeller Bier, 25hours Hotel, Amoran, and newhome. Planned creative direction and executed more than 550 videos per year. Managed cross-channel performance and data-driven optimization (ad performance). Ensured quality standards, efficiency processes, and internal workflows.
Head of Digital Content Production at CH Media TV AG (3+, TV 24, onelpus)
June 2, 2018 - April 2, 2022
Led a three-person video team producing social media content for national TV formats including The Bachelor, The Bachelor(ette), Sing meinen Song, MasterChef Switzerland, The Voice of Switzerland, Swiss Music Awards, and more. Strategically and creatively directed over 5,000 social media posts per year, generating more than 100 million video views annually. Built cross-platform content strategy and performance analysis for Instagram, TikTok, YouTube, Facebook, and Snapchat. Contributed naming to the CH Media streaming platform 'onelplus'. Planned, executed, and evaluated productions and sponsored content. Developed new tools and formats (e.g., GIFs, filters) and identified viral trends.
Part-time Assistant (Managing Director and Photographer Support) at Gabriel Bonfim Collection AG
February 11, 2017 - February 4, 2018
Supported creative and commercial projects. Managed and produced social media content, advertisements, and website updates. Co-organized exhibitions.
Part-time Employee (Stationery and Travel Department) at Coop City St. Annahof
February 1, 2014 - August 2, 2014
Customer Service Call Agent (German/French) at Dein Deal.ch
January 2, 2014 - August 2, 2014
Call Advisor (German/French) — Sunrise project retention department at CallExpert GmbH
July 2, 2012 - December 2, 2013
Dealfloor Analyst Internship (German/French) at Dein Deal.ch
January 2, 2012 - June 2, 2012
Part-time Employee (Retail Trade Education center) at Migros Centre Brugg MMM
December 2, 2007 - February 2, 2012

Education

Certificate of Advanced Studies (CAS) in Brand Leadership at HWZ
September 2, 2019 - April 2, 2022
Bachelor of Arts in Fine Arts (Arts and Media) at Zürcher Hochschule der Künste
September 2, 2012 - April 2, 2014
Certificate in Design Propädeutik at Schule für Kunst und Design, Zürich
February 9, 2010 - July 2, 2011
Bachelor of Science in Business Administration (without a degree) at Hochschule Luzern, Luzern
September 2, 2009 - July 2, 2010
Commercial vocational baccalaureate at Ecole Supérieure de Commerce, La Neuveville
August 7, 2006 - July 2, 2009

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Retail, Education
    Portfolio Adriatik Ajvazi
    Hier findest du einen Überblick von meinen letzten 8 Jahren als Content Producer und Strategist.…