Social Media Manager with expertise in leveraging AI engineering , graphic designing and video editing to create engaging, data-driven content strategies. Skilled at managing online presence, optimizing campaigns, and using generative AI tools to streamline content creation and improve audience engagement. Passionate about combining creativity, technology, and analytics to build strong digital brands.

Afful Dada Kwame Nkansah

Social Media Manager with expertise in leveraging AI engineering , graphic designing and video editing to create engaging, data-driven content strategies. Skilled at managing online presence, optimizing campaigns, and using generative AI tools to streamline content creation and improve audience engagement. Passionate about combining creativity, technology, and analytics to build strong digital brands.

Available to hire

Social Media Manager with expertise in leveraging AI engineering , graphic designing and video editing to create engaging, data-driven content strategies. Skilled at managing online presence, optimizing campaigns, and using generative AI tools to streamline content creation and improve audience engagement. Passionate about combining creativity, technology, and analytics to build strong digital brands.

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Language

English
Fluent
Twi
Fluent

Work Experience

Freelance Social Media Manager at Self-employed / Freelance
January 1, 2023 - Present
Managed social media presence for multiple clients including SMEs, startups, and personal brands. Created and implemented monthly content calendars with a mix of promotional, educational, and trend-driven content. Produced and edited short-form videos (Reels, TikToks) that boosted engagement and brand visibility. Designed ad campaigns on limited budgets, improving reach and engagement. Handled community management to improve client response rates and online reputation. Compiled weekly performance reports with recommendations for growth.
Social Media Intern / Project Assistant at Various Campaigns
December 31, 2022 - September 16, 2025
Supported campaign planning and execution for campus initiatives and small events. Designed social media graphics and wrote engaging captions. Conducted competitor analysis and hashtag research to optimize content. Assisted in coordinating influencer partnerships and campaign collaborations.
Freelance Social Media Manager at Various clients (SMEs, startups, personal brands)
January 1, 2023 - Present
Managed social media presence for multiple clients including SMEs, startups, and personal brands. Created and implemented monthly content calendars with a mix of promotional, educational, and trend-driven content. Produced and edited short-form videos (Reels, TikToks) that boosted engagement and brand visibility. Designed ad campaigns on limited budgets to increase reach and engagement. Handled community management to improve client response rates and online reputation. Compiled weekly performance reports with actionable growth recommendations.
Social Media Intern / Project Assistant at Various Campaigns
December 1, 2022 - September 16, 2025
Supported campaign planning and execution for campus initiatives and small events. Designed social media graphics and wrote engaging captions. Conducted competitor analysis and hashtag research to optimize content. Assisted in coordinating influencer partnerships and campaign collaborations.
Freelance Social Media Manager at Freelance – Kumasi, Ghana
January 1, 2023 - Present
Managed social media presence for multiple clients including SMEs, startups, and personal brands. Created and implemented monthly content calendars with a mix of promotional, educational, and trend-driven content. Produced and edited short-form videos (Reels, TikToks) that boosted engagement and brand visibility. Designed ad campaigns within limited budgets to improve reach and engagement. Handled community management, improving client response rates and online reputation. Compiled weekly performance reports with recommendations for growth.
Social Media Intern / Project Assistant at Various Campaigns, Accra & Kumasi
December 1, 2022 - September 16, 2025
Supported campaign planning and execution for campus initiatives and small events. Designed social media graphics and wrote engaging captions. Conducted competitor analysis and hashtag research to optimise content. Assisted in coordinating influencer partnerships and campaign collaborations.

Education

Bachelor of Arts at University of Ghana
January 11, 2030 - January 1, 2024
Bachelor of Arts Degree at University of Ghana
January 11, 2030 - January 1, 2024
Bachelor of Arts Degree at University of Ghana
January 11, 2030 - January 1, 2024

Qualifications

Meta Social Media Marketing
January 11, 2030 - September 16, 2025
Google Analytics Basics
January 11, 2030 - September 16, 2025
Meta Social Media Marketing
January 11, 2030 - September 16, 2025
Google Analytics Basics
January 11, 2030 - September 16, 2025
Meta Social Media Marketing
January 11, 2030 - September 16, 2025
Google Analytics Basics
January 11, 2030 - September 16, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail