I’m Afreed Mulimani, a junior direct-response copywriter focused on D2C, SaaS, and AI brands. I convert customer pain points, objections, and buying motivations into clear copy across emails, landing pages, ads, and sales pages—so messaging feels simple, specific, and action-driven. I’ve worked on spec campaigns and case studies for brands like SUGAR POP, Puffy, Nuvé Skin, and FlowMind AI, building full-funnel messaging including hooks, value propositions, and CTAs. I’m currently writing content at Mavenwit, and I enjoy using research-driven thinking to match the tone and structure to the audience and their intent.…

AFREED MULIMANI Junior Direct-Response C

I’m Afreed Mulimani, a junior direct-response copywriter focused on D2C, SaaS, and AI brands. I convert customer pain points, objections, and buying motivations into clear copy across emails, landing pages, ads, and sales pages—so messaging feels simple, specific, and action-driven. I’ve worked on spec campaigns and case studies for brands like SUGAR POP, Puffy, Nuvé Skin, and FlowMind AI, building full-funnel messaging including hooks, value propositions, and CTAs. I’m currently writing content at Mavenwit, and I enjoy using research-driven thinking to match the tone and structure to the audience and their intent.…

Available to hire

I’m Afreed Mulimani, a junior direct-response copywriter focused on D2C, SaaS, and AI brands. I convert customer pain points, objections, and buying motivations into clear copy across emails, landing pages, ads, and sales pages—so messaging feels simple, specific, and action-driven.

I’ve worked on spec campaigns and case studies for brands like SUGAR POP, Puffy, Nuvé Skin, and FlowMind AI, building full-funnel messaging including hooks, value propositions, and CTAs. I’m currently writing content at Mavenwit, and I enjoy using research-driven thinking to match the tone and structure to the audience and their intent.

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Language

English
Fluent
Hindi
Fluent

Work Experience

Content Writer (Intern) at Mavenwit
August 1, 2026 - Present
Writing content pieces for Mavenwit using research-driven, audience-focused writing practices developed through direct-response copywriting work. Adapting tone and structure to match different content types and align with reader intent.
Junior Direct-Response Copywriter (Independent Spec Work)
March 1, 2025 - Present
Created spec campaigns and portfolio case studies for D2C, SaaS, and AI brands. Wrote email sequences, landing pages, sales pages, and paid ad copy across 7+ self-directed projects, developing hooks, value propositions, and CTAs by studying customer pain points, objections, and buying motivations. Produced 4+ portfolio case studies capturing the research and messaging decisions behind each project; also wrote health and business content tailored to different audiences.
Junior Direct-Response Copywriter (Independent Spec & Case Study Work) at Independent Copywriting Practice
March 1, 2025 - Present
Created spec and case-study style copy across the full funnel for D2C, SaaS, and AI brands. Wrote email sequences, landing pages, sales pages, and paid ad copy across 7+ projects, including campaign development with headlines, value propositions, CTAs, and objection-handling. Built messaging by researching customer pain points, buying motivations, and common objections, then adapting tone and structure to different audiences (including health and business content). Produced portfolio case studies documenting research and messaging decisions for projects such as the SUGAR POP “Undiluted” campaign, Puffy CRO copy suite, Nuvé Skin email sequence, and FlowMind AI landing page copy.

Education

B.Sc. (Bachelor of Science) — Physics & Electronics at KLE P.C. Jabin College, Hubballi, Karnataka
January 1, 2021 - January 1, 2024
Bachelor of Science (B.Sc.) — Physics & Electronics at KLE P.C. Jabin College, Hubballi, Karnataka
January 1, 2021 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Media & Entertainment, Software & Internet
    Let's Medicare Together — Essence Healthcare Campaign

    A Medicare Advantage campaign for Essence Healthcare, developed as spec work for Shinebox. The brief called for warm, human messaging that cuts through the confusion and jargon typical of Medicare marketing — positioning enrollment as a guided, together experience rather than a transaction.
    Scope: campaign concept, headline system, and supporting copy across channels, built around the “Let’s Medicare Together” core idea.