Available to hire
Hi, I’m Daniel Olumide Ajayi, a results-driven digital marketing and GTM strategy lead based in Ikorodu, Lagos, Nigeria. I have 5+ years of experience accelerating growth for B2B tech, e-commerce, and services businesses, with certifications from Google and Meta.
I currently lead marketing initiatives at Revenue Funnel (Sybiotic I/O) and contribute to pipeline optimization and social/digital campaigns. I am passionate about empowering entrepreneurs, mentoring youth, and using digital tools to create social and economic impact.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Yoruba
Fluent
French
Intermediate
Work Experience
Meta Marketing Professional at Meta
January 31, 2024 - October 16, 2025Actively represented Meta as a Marketing Professional to help small businesses in Sub-Saharan Africa connect with customers and grow through personalized advertising on Meta platforms.
Social Media Marketing Specialist at WALS Laundry Services
November 1, 2023 - October 16, 2025Produced and implemented strategic content creation and scheduling, boosting social media engagement and improving reach.
Digital Marketing Manager at Pora Inc
October 1, 2023 - October 16, 2025Initiated successful digital marketing campaigns and increased customer engagement.
Digital Marketing and E-Commerce Specialist at Hollawonderworld
December 31, 2023 - October 16, 2025Improved monthly sales through effective marketing and e-commerce strategies; produced promotional campaigns and increased customer loyalty.
Digital Marketing Intern at Global Commerce Media GmbH
October 1, 2022 - October 16, 2025Supported web content, evaluated analytics, and helped optimize digital marketing performance.
Content Creator at O Source Empire
November 1, 2021 - October 16, 2025Produced SEO-optimized content, created dynamic graphics, and contributed to social media engagement.
Marketing Lead at Revenue Funnel (Sybiotic I/O)
November 1, 2025 - PresentLead marketing strategy and execution, driving demand generation and brand growth. Collaborated cross-functionally to optimize GTM plans and align with business objectives, delivering measurable pipeline improvements and revenue impact.
Digital Marketing Executive at Casper Technologies
June 1, 2025 - October 1, 2025Executed digital campaigns, optimized social media and web content, boosting engagement and conversions through data-driven optimization and A/B testing.
Meta Marketing Pro at Teleperformance
December 1, 2023 - January 31, 2024Supported 1,200+ SMBs across Sub-Saharan Africa, increasing client engagement by 25% and sales by 30% through targeted social and paid media initiatives.
Founder at WALS Laundry Services
October 1, 2020 - PresentBuilt brand visibility and client retention through strategic digital campaigns; established streamlined marketing processes to drive growth and ROI.
Social Media Manager at Triumphant Theatre
March 1, 2023 - December 31, 2023Boosted social media engagement by 40% and brand awareness by 35% through strategic campaigns and content optimization.
Mentor at Home of Learners
August 1, 2020 - PresentGuided and mentored 50+ children aged 7–15 in non-cognitive skills, leadership, and life skills; designed interactive programs to improve confidence and problem-solving.
Marketing Lead at Revenue Funnel (Sybiotic I/O), UK
November 1, 2025 - PresentLead marketing strategy and execution, driving demand generation, brand growth, and GTM initiatives. Partner with cross-functional teams to deliver measurable growth and a stronger pipeline, while advancing brand storytelling and market positioning.
Digital Marketing Executive at Casper Technologies, Lagos, Nigeria
June 1, 2025 - October 1, 2025Executed end-to-end digital campaigns, optimized social media and web content, and boosted engagement and conversions through data-driven optimization across channels.
Meta Marketing Pro at Teleperformance, Lagos, Nigeria
December 1, 2023 - January 31, 2024Supported 1,200+ SMEs across Sub-Saharan Africa, increasing client engagement and sales by 25%–30% through targeted marketing programs and performance-driven campaigns.
Social Media Manager at Triumphant Theatre, Ibadan, Nigeria
March 1, 2023 - December 31, 2023Managed social media strategy, content calendar, and campaigns, boosting engagement by 40% and brand awareness by 35% through strategic initiatives.
Community & Mentorship Manager at Home of Learners, Ibadan, Nigeria
August 1, 2020 - PresentMentored 50+ children aged 7–15 in non-cognitive skills, leadership, and life skills; designed interactive programs that improved confidence, problem-solving, and teamwork.
Social Media Manager at Triumphant Theatre, Ibadan
March 1, 2023 - December 31, 2023Boosted social media engagement by 40% and brand awareness by 35% through strategic campaigns.
Education
DVM (Doctor of Veterinary Medicine) at University of Ibadan, Ibadan
February 1, 2015 - February 1, 2022A-Levels in Biological Science at JSAY Pre-Veterinary, Ibadan
July 1, 2013 - July 1, 2014Doctor of Veterinary Medicine (DVM) at University of Ibadan, Nigeria
January 1, 2015 - January 1, 2022Aspire Leaders Program — Global Leadership Fellowship at Aspire Leaders Program
January 11, 2030 - January 1, 2026Doctor of Veterinary Medicine (DVM) at University of Ibadan, Nigeria
January 1, 2015 - December 31, 2022Doctor of Veterinary Medicine (DVM) at University of Ibadan, Nigeria
January 1, 2015 - January 1, 2022Aspire Leaders Program — Global Leadership Fellowship at Aspire Leaders Program
January 11, 2030 - January 1, 2026Doctor of Veterinary Medicine (DVM) at University of Ibadan, Nigeria
January 1, 2015 - December 31, 2022Aspire Leaders Program — Global Leadership Fellowship at Aspire Leaders Program
January 11, 2030 - January 1, 2026Qualifications
Google Digital Marketing and E-commerce Professional Certificate
August 1, 2023 - October 16, 2025Complete Digital Marketing Certificate (Udemy)
August 1, 2022 - October 16, 2025Content Marketing Certificate (Udemy)
October 1, 2022 - October 16, 2025Jobberman Soft Skills Acquisition Training
July 1, 2020 - October 16, 2025Meta Social Media Marketing Professional
September 1, 2023 - October 16, 2025Google Digital Marketing & E-commerce Professional
January 1, 2023 - December 5, 2025Meta Social Media Marketing Professional
January 1, 2023 - December 5, 2025Aspire Leaders Program — Global Leadership Fellowship
January 11, 2030 - January 1, 2026Google Digital Marketing & E-commerce Professional
January 1, 2023 - December 5, 2025Meta Social Media Marketing Professional
January 1, 2023 - December 5, 2025Google Digital Marketing & E-commerce Professional
January 1, 2023 - December 5, 2025Meta Social Media Marketing Professional
January 1, 2023 - December 5, 2025Google Digital Marketing & E-commerce Professional
January 1, 2023 - December 5, 2025Meta Social Media Marketing Professional
January 1, 2023 - December 5, 2025Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Education, Retail
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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