Hi, I'm Alexander Kahrel, a graphic designer and art director who creates compelling visual narratives for brands. With over twenty years of experience, I help simplify complex messages, unify design elements, and craft identity systems that resonate across print, digital, and media. My work spans branding, print, photography, videography, and 3D, and I enjoy exploring new tools like Midjourney and other AI-driven workflows. I also volunteer with the local fire department in Laren, which reflects my leadership, teamwork, and commitment to delivering results. I'm married and have three daughters.…

Alexander Nicolaas Kahrel

Hi, I'm Alexander Kahrel, a graphic designer and art director who creates compelling visual narratives for brands. With over twenty years of experience, I help simplify complex messages, unify design elements, and craft identity systems that resonate across print, digital, and media. My work spans branding, print, photography, videography, and 3D, and I enjoy exploring new tools like Midjourney and other AI-driven workflows. I also volunteer with the local fire department in Laren, which reflects my leadership, teamwork, and commitment to delivering results. I'm married and have three daughters.…

Available to hire

Hi, I’m Alexander Kahrel, a graphic designer and art director who creates compelling visual narratives for brands. With over twenty years of experience, I help simplify complex messages, unify design elements, and craft identity systems that resonate across print, digital, and media.

My work spans branding, print, photography, videography, and 3D, and I enjoy exploring new tools like Midjourney and other AI-driven workflows. I also volunteer with the local fire department in Laren, which reflects my leadership, teamwork, and commitment to delivering results. I’m married and have three daughters.

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Language

Dutch
Fluent
English
Advanced

Work Experience

Freelance graphic designer and art director at Self-employed / Freelance
January 1, 2014 - Present
Provide branding, visual identity, print, photography, videography, and 3D services; manage projects end-to-end and maintain consistency in identity systems while collaborating with clients to achieve strategic objectives.
Partner at Add Agency Kahrel2
January 1, 2014 - October 17, 2025
Co-led branding and visual communication projects; oversaw creative direction, packaging, advertising campaigns, and client management.
Partner at Add Agency 'A36 geeft Vorm' Amsterdam
January 1, 2011 - October 17, 2025
Led brand identity design, typography, and visual campaigns; directed creative teams and managed client relations, delivering cohesive, high-quality output across print and digital media.

Education

Mavo at Gooiland Mavo Bussum
January 1, 1992 - January 1, 1996
Certificate at Montessori College Utrecht
January 1, 1996 - January 1, 1997
Direction Typography at Grafisch Lyceum Amsterdam
January 1, 1997 - January 1, 2002

Qualifications

Leiderschapsprogramma Lead for Impact in Consumer Business
January 1, 2022 - October 17, 2025

Industry Experience

Media & Entertainment, Professional Services, Consumer Goods, Retail