Hi, I’m Akash Lilhare, a performance-driven Creative Lead and Video Editor with 6+ years of experience delivering high-converting video ads across Meta, TikTok, YouTube, and programmatic platforms. I’ve consistently driven results, boosting CTR by 40% and reducing CPI by 25% through data-driven storytelling, A/B testing, and creative optimization. I specialise in UGC ads, conversion-focused creatives, retention optimization, and scaling high-performing content. I’ve led teams, managed 1,200+ assets, and aligned creative strategies with growth objectives, collaborating cross-functionally to turn insights into revenue.

Akash Lilhare

Hi, I’m Akash Lilhare, a performance-driven Creative Lead and Video Editor with 6+ years of experience delivering high-converting video ads across Meta, TikTok, YouTube, and programmatic platforms. I’ve consistently driven results, boosting CTR by 40% and reducing CPI by 25% through data-driven storytelling, A/B testing, and creative optimization. I specialise in UGC ads, conversion-focused creatives, retention optimization, and scaling high-performing content. I’ve led teams, managed 1,200+ assets, and aligned creative strategies with growth objectives, collaborating cross-functionally to turn insights into revenue.

Available to hire

Hi, I’m Akash Lilhare, a performance-driven Creative Lead and Video Editor with 6+ years of experience delivering high-converting video ads across Meta, TikTok, YouTube, and programmatic platforms. I’ve consistently driven results, boosting CTR by 40% and reducing CPI by 25% through data-driven storytelling, A/B testing, and creative optimization.

I specialise in UGC ads, conversion-focused creatives, retention optimization, and scaling high-performing content. I’ve led teams, managed 1,200+ assets, and aligned creative strategies with growth objectives, collaborating cross-functionally to turn insights into revenue.

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Language

Marathi (Marāṭhī)
Advanced
Hindi
Fluent
English
Fluent

Work Experience

Lead Editor at Mass Journalism and Mass Communication (MJM C)
January 1, 2023 - November 28, 2025
Led a creative team, oversaw video production from concept to delivery, managed social media platforms, and contributed to marketing initiatives while ensuring brand consistency. Anchored news segments, created video content, and managed news operations for timely and accurate reporting. Edited wedding videos and reels, delivering high-quality personalized content for clients. Taught production and pre-production courses as a part-time professor.
Lead Editor at BLKBOX.AI
January 1, 2023 - Present
Edited and delivered over 1,000 data-driven video assets, boosting CTR by up to 40%. Reduced CPI by up to 25% through strategic creative iterations. Analyzed performance patterns to inform production of high-volume variations. Balanced conversion-focused edits with compelling storytelling for diverse formats. Led creative team in coordination of video production for timely project completion. Evaluated and verified all copy for accuracy and quality assurance. Organized interviews and developed content featuring key political and business figures.
Video Editor at Propila IT Services
January 1, 2021 - January 1, 2023
Produced high-engagement videos for Instagram, TikTok, and websites, driving audience interaction. Edited trend-driven content for jewelry brands and waterproofing solution companies to align with market demands. Specialized in short-form storytelling, significantly increasing viewer retention rates. Incorporated motion graphics, smooth transitions, and visual effects to elevate brand visibility. Analyzed trending formats and audience behavior to enhance content performance strategies.
Anchor/Content Creator at Khabar 24 Express
March 1, 2020 - July 1, 2020
Produced news anchors, developed video content, and coordinated news operations for timely and accurate reporting. Prepared interesting interview questions to deliver entertaining, informative conversations. Operated teleprompter equipment during live broadcasts, ensuring flawless delivery of scripts.
Video Editor at OYO WEDDINGZ.IN
October 1, 2019 - January 1, 2020
Enhanced wedding videos and reels, ensuring delivery of premium, customized content for clients. Enhanced video content by colour grading, correcting footage, and applying creative editing techniques to achieve desired aesthetics. Edited and assembled raw footage, incorporating special effects and transitions to create compelling video narratives for various platforms. Managed multiple video editing projects simultaneously, adhering to tight deadlines without compromising on quality.
Creative Lead at BLKBOX.ai
February 1, 2026 - Present
Lead performance creative strategy for paid ad campaigns across Meta, TikTok, and YouTube; manage and mentor a team of video editors to deliver conversion-focused creatives; develop creative briefs aligned with KPI targets (CTR, CPI, ROAS); collaborate with marketing and growth teams to scale winning creatives; drive A/B testing and creative experimentation to improve campaign performance.
Lead Video Editor at BLKBOX.ai
March 1, 2025 - February 28, 2026
Delivered 1,000+ performance-driven video assets for paid advertising campaigns; increased CTR by up to 40% through optimised hooks, pacing, and storytelling; reduced CPI by 25% using data-backed creative iterations; conducted A/B testing on creatives to improve engagement and conversions; ensured brand consistency and quality across outputs.
Senior Video Editor at BLKBOX.ai
January 1, 2023 - March 31, 2025
Produced high-performing ad creatives for global brands including Marvel, DC, and One Punch Man; analysed performance metrics (CTR, retention, watch time) to refine content strategies; created multiple creative variations for testing and scaling; coordinated with cross-functional teams for timely delivery.
Anchor / Content Creator at Khabar 24 Express
March 1, 2020 - August 31, 2020
Anchored live news broadcasts and created engaging, timely video content; conducted interviews and scripted content for political and business segments.
Video Editor at Evoke Media Services
November 1, 2019 - December 31, 2019
Edited raw footage into compelling visual narratives with effects and transitions.
Editor at SA Digital Films Pvt. Ltd.
March 1, 2019 - May 31, 2019
Assisted in video editing and post-production workflows for digital productions.

Education

Bachelor of Arts in Mass Communication at Nagpur University (RTMNU)
January 11, 2030 - November 28, 2025
Post Graduate Diploma in Video Programming and Mass Communication at Nagpur University (RTMNU)
January 11, 2030 - November 28, 2025
Diploma in Mass Communication at Nagpur University (RTMNU)
January 11, 2030 - November 28, 2025
M.A. in Mass Communication & Journalism – Media Studies, Digital Content & Storytelling at Pune University
January 11, 2030 - January 1, 2018
Post Graduate Diploma in Video Programming and Mass Communication at Nagpur University
January 11, 2030 - January 1, 2019
BBA at RTMNU Nagpur
January 11, 2030 - January 1, 2016
Bachelor of Mass Communication (Mass Journalism and Mass Communication) at Pune University
January 11, 2030 - January 1, 2018
Post Graduate Diploma in Video Programming and Mass Communication at Nagpur University
January 11, 2030 - January 1, 2019
RTM Nagpur University at RTM Nagpur University
January 11, 2030 - January 1, 2016
Master of Arts in Mass Communication & Journalism at Pune University
January 11, 2030 - January 1, 2018
Post Graduate Diploma in Video Programming and Mass Communication at Nagpur University
January 11, 2030 - January 1, 2019
Bachelor of Business Administration (BBA) at RTMNU Nagpur
January 11, 2030 - January 1, 2016
Bachelor of Business Administration (BBA) at RTMNU Nagpur
January 1, 2014 - January 1, 2016
Master of Arts — Mass Communication & Journalism at Savitribai Phule Pune University
January 1, 2016 - January 1, 2018
Post Graduate Diploma — Video Programming & Mass Communication at Nagpur University
January 1, 2018 - January 1, 2019

Qualifications

Video Production Course – Filming, Editing & Post-Production
January 11, 2030 - January 6, 2026
After Effects Certification
January 11, 2030 - January 6, 2026
Project Management Assessment
January 11, 2030 - January 6, 2026
Hardware Engineering & CCNA
January 11, 2030 - January 6, 2026
Bachelor of Mass Communication (Mass Journalism and Mass Communication)
January 11, 2030 - January 1, 2018
Post Graduate Diploma in Video Programming and Mass Communication
January 11, 2030 - January 1, 2019
RTM Nagpur University
January 11, 2030 - January 1, 2016
Video Production Course – Filming, Editing & Post-Production
January 11, 2030 - March 20, 2026
After Effects Certification
January 11, 2030 - March 20, 2026
Project Management Assessment
January 11, 2030 - March 20, 2026
Hardware Engineering & CCNA – Jetking
January 11, 2030 - March 20, 2026
After Effects Certification — ZICA (Zee Institute of Creative Art)
January 11, 2030 - April 27, 2026
Project Management Assessment — Learntube.ai
January 11, 2030 - April 27, 2026
Hardware Engineering & CCNA — Jetking
January 11, 2030 - April 27, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet