Akshata Jha

Directed the digital transformation of a 14-store retail network by integrating offline customer journeys with digital funnels; led a 7-member cross-functional Growth Engine; achieved 106% YoY Shopify GMV growth; translated customer insights into high-performing ad and storytelling frameworks; directed a ~120K monthly performance marketing budget across Meta, Google, and TikTok; built a single-source-of-truth BI dashboard integrating Amazon Retail Analytics with ERP to drive real-time inventory and pricing decisions.

Owned full P&L for 6 marketplace-led brands generating USD 60M+ annually across US, UK, EU, Canada, and other marketplaces including Amazon, Target, Walmart, Overstock, eBay, Etsy. Led international marketplace expansion across 7+ regions (North America, Europe, GCC, APAC, Australia). Built end-to-end BI dashboards integrating Amazon Retail Analytics with Shopify and internal ERP to drive real-time inventory and pricing decisions. Led a 7-member cross-functional Growth Engine (editor, content, social, digital marketing managers) reporting to the CEO to deliver enterprise-level KPIs.

Owned full P&L for 6 marketplace-led brands generating USD 60M+ annually, including Simple Home, Matcha Moments, Naturlī, Franui, Bodyotics, Hattek, and others; built and scaled omnichannel marketing strategies across 7+ regions; established BI dashboards integrating Amazon Retail Analytics, Shopify, and ERP to drive pricing and inventory decisions; led a cross-functional Growth Engine team reporting to the CEO.