I transform concepts and brand visions into powerful custom typography and wordmarks, focusing specifically on meeting the dynamic requirements of streetwear and dark/urban aesthetics.
What I Offer:
Niche expertise in creating text-based and word-driven graphics for garments (Hoodies, T-shirts).
Mastery of Adobe Illustrator and Photoshop to deliver clean, highly effective print-ready artwork.
A solid understanding of apparel production processes and various printing methods (DTG, screen printing, embroidery).
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- Custom Typography Development: I developed a range of original, completely custom wordmark concepts and typography layouts, which served as the central focus for the garment graphics.
- Apparel Application: Designs were applied primarily to hoodies and T-shirts, ensuring they were optimized for various apparel cuts and printing methods.
- Brand Integration: Successfully integrated the brand name into the wordmark designs in a memorable and distinct manner, aligning with the brand’s core vision.
- Production File Preparation: Prepared final artwork files (vector graphics) to be print-ready for apparel production, ensuring high quality across different printing techniques.
- Adobe Illustrator & Photoshop
- Custom Typography Design
- Apparel Graphic Design
- Print-Ready File Preparation (Vector Graphics)
- Adherence to Brand Guidelines and Creative Direction
Project Overview:
A specialized graphic design project for a new, cutting-edge urban streetwear brand. The primary objective was to develop a distinct and powerful visual identity rooted entirely in word-based graphics and typography, capturing a “mysterious and bold” aesthetic.
Key Tasks and Deliverables:
Skills Used:
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