E-commerce Publishing (Amazon KDP)

Founder & Product Designer
Jan 2025 – Mar 2025

Core Achievement: Built an e-commerce business from the ground up on the Amazon KDP platform, managing the complete product lifecycle from market research and design to publishing and performance analysis.

Key Accomplishments & Skills:
Market & Keyword Research: Utilized BookBolt to conduct in-depth market analysis, identifying high-demand, low-competition niches for puzzle books. Performed extensive keyword research to target specific customer segments, including adults, seniors, and kids.

AI Model Analysis (R&D): Conducted a comparative analysis of multiple Large Language Models (LLMs) to optimize the word list generation process. Performed a quantitative evaluation of LLM performance based on data accuracy, relevancy, and efficiency to select the optimal tool.

Product Design & Development: Conceptualized and developed multiple word search puzzle books. Managed the entire design process, creating professional, print-ready covers and interior layouts using specialized software (BookBolt) to meet Amazon’s strict technical specifications.

E-commerce Merchandising & SEO: Wrote compelling, SEO-optimized titles, subtitles, and descriptions to maximize visibility and ranking within Amazon’s A10 search algorithm. Differentiated products by creating various formats, including hardcover, paperback, and large print.

Performance Tracking & Analytics: Developed and maintained a comprehensive analytics spreadsheet to track key performance indicators (KPIs) and derive actionable insights to guide future product strategy.

Skills: Market Research (BookBolt) · Keyword Analysis · AI Tool Evaluation (LLMs) · Product Design · E-commerce SEO · Data Tracking & Analytics · Project Management

KDP Business Strategy & Production Portfolio: https://www.twine.net/signin