Alan Todd
Hi, I’m Alan, a seasoned designer with over a decade of experience working in diverse design roles, both employed and freelance.
About
Hi, I’m Alan, a seasoned designer with over a decade of experience working in diverse design roles, both employed and freelance. I’ve spent six years as a Design Lead at a software company, led the design team as Head of Design at a marketing agency, and currently work independently as a freelance designer, collaborating closely with startups and small businesses. I specialize in website design and development using Framer, interactive prototypes in Figma, and delivering branding assets such as logos, marketing creatives, and brand guidelines.
With a strong user-centric approach, I bring expertise across UX research and planning, UI design, component libraries, design systems, and prototyping for mobile apps, web software, SaaS products, and CMS platforms. My creative skill set also includes brand development, marketing creatives, and building no-code websites. I am proficient in Figma, Framer, and the Adobe Creative Cloud suite, enabling me to deliver versatile and impactful design solutions tailored to client needs.
- 9 years' experience
- Joined March 2025
Industry experience
- Software & Internet
- Government
- Healthcare
- Retail
- Education
- Professional Services
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Work experience· 5 roles
Responsible for creating and overseeing all creative output within the agency. Produced designs for email marketing campaigns, social media campaigns, and pay-per-click campaigns. Involved in website consultations and redesigns. Mentored a junior designer by offering help, guidance, and delegating tasks.
Working directly with start-ups and small businesses, specialising in website design and development using Framer. Creating interactive prototypes in Figma and delivering a range of branding assets including logos, marketing creatives, and brand guidelines.
Part of the senior management team, handling all UX and UI responsibilities for planning and designing software and website interfaces. Conducted user research through discovery phase workshops, translating findings into requirements, personas, user stories, site maps, use cases, acceptance criteria, wireframes, UI designs, and interactive prototypes.
Education
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