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Hi, I’m Alekandr Shcherbakov, a Senior Motion Designer based in London. Over 12 years, I’ve led concept development and turnkey execution for more than 550 projects for global brands like Mercedes-Benz, Filorga, Colgate, Costa Coffee, Mars, KFC, Genesis, and Auchan. I love pushing creative boundaries by exploring new techniques to elevate visual storytelling, collaborating closely with directors and art leads to bring ideas to life with precision, innovation, and style. I mentor and supervise international teams, delivering complex productions with budgets up to £100,000, and I’m excited to continue refining my craft with AI-assisted pre-production and on-set VFX supervision.…Hi, I’m Alekandr Shcherbakov, a Senior Motion Designer based in London. Over 12 years, I’ve led concept development and turnkey execution for more than 550 projects for global brands like Mercedes-Benz, Filorga, Colgate, Costa Coffee, Mars, KFC, Genesis, and Auchan. I love pushing creative boundaries by exploring new techniques to elevate visual storytelling, collaborating closely with directors and art leads to bring ideas to life with precision, innovation, and style. I mentor and supervise international teams, delivering complex productions with budgets up to £100,000, and I’m excited to continue refining my craft with AI-assisted pre-production and on-set VFX supervision.

Alekandr Shcherbakov

Motion Graphic Designer, 3D Animator, Animator, +2

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Hi, I’m Alekandr Shcherbakov, a Senior Motion Designer based in London. Over 12 years, I’ve led concept development and turnkey execution for more than 550 projects for global brands like Mercedes-Benz, Filorga, Colgate, Costa Coffee, Mars, KFC, Genesis, and Auchan. I love pushing creative boundaries by exploring new techniques to elevate visual storytelling, collaborating closely with directors and art leads to bring ideas to life with precision, innovation, and style. I mentor and supervise international teams, delivering complex productions with budgets up to £100,000, and I’m excited to continue refining my craft with AI-assisted pre-production and on-set VFX supervision.…Hi, I’m Alekandr Shcherbakov, a Senior Motion Designer based in London. Over 12 years, I’ve led concept development and turnkey execution for more than 550 projects for global brands like Mercedes-Benz, Filorga, Colgate, Costa Coffee, Mars, KFC, Genesis, and Auchan. I love pushing creative boundaries by exploring new techniques to elevate visual storytelling, collaborating closely with directors and art leads to bring ideas to life with precision, innovation, and style. I mentor and supervise international teams, delivering complex productions with budgets up to £100,000, and I’m excited to continue refining my craft with AI-assisted pre-production and on-set VFX supervision.

Available to hire

Hi, I’m Alekandr Shcherbakov, a Senior Motion Designer based in London. Over 12 years, I’ve led concept development and turnkey execution for more than 550 projects for global brands like Mercedes-Benz, Filorga, Colgate, Costa Coffee, Mars, KFC, Genesis, and Auchan. I love pushing creative boundaries by exploring new techniques to elevate visual storytelling, collaborating closely with directors and art leads to bring ideas to life with precision, innovation, and style.

I mentor and supervise international teams, delivering complex productions with budgets up to £100,000, and I’m excited to continue refining my craft with AI-assisted pre-production and on-set VFX supervision.

Skills

Adobe After Effects

Adobe Illustrator

Adobe Photoshop

DaVinci Resolve Studio

3D Animation

Experience Level

Adobe After Effects

Expert

Adobe Illustrator

Expert

Adobe Photoshop

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Russian

Fluent

English

Fluent

Work Experience

Senior Motion Designer at Do It Creative Ltd

September 1, 2025 - October 20, 2025

Created motion graphics, HUD elements and 3D animation for 10 feature films and 50+ TV/advertising pieces. Integrated AI tools into pre-production for rapid concept art generation and style exploration, significantly accelerating the initial creative phase. Pitched concepts using mood boards and story boards; created graphic templates and 3D assets increasing production speed by 30-50%. Mentored and supervised five motion designers; collaborated with directors, VFX teams, and sound designers. Completed 100% of projects on time; provided VFX supervision on set. Conducted R&D on emerging AI technologies for practical production applications.

Senior Motion Designer at Self-employed / Freelance

August 1, 2022 - October 20, 2025

Created, developed, and executed art from idea to concept to production for 150 projects. Provided VFX supervision on set for 20+ projects. Conducted post-production for 80+ projects. Developed and deployed a virtual production system for online shows.

Motion Designer at FP Digital (Front Pictures)

March 1, 2020 - October 20, 2025

Created high-quality 3D/2D animated content for 200+ YouTube, Instagram, TV advertising, broadcasts, and presentations. Supervised production of 100+ projects from a CG perspective. Provided technical and visual design for 30+ interactive installations for dome and music shows, mapping, museum installations, and expo.

Motion Designer, CG Generalist at Robusto

May 1, 2017 - October 20, 2025

Executed planning, supervising, VFX, rendering, HUD interfaces, compositing, color correction and performance optimization for 240+ projects. Created motion graphics and visual elements mixing 2D, 2.5D and 3D techniques.

Video Editor, CG Generalist at Cinefantom

June 1, 2013 - October 20, 2025

Rotoscoping, tracking, keying, compositing, and 3D animation for a feature film, TV IDs, and TV advertising. Received, logged and transcoded 15 hours of raw material. Edited 30+ actors’ showreels.