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Performance-driven UA professional with over 5.5 years of experience in AdTech and Gamedev. Proven track record of managing monthly/quarterly budgets around $1M–$1.5M across worldwide clusters (US, Tier 1, Tier 2, Tier 3). Specialized in scaling traffic via FB, TikTok, and various DSPs, including DV360, The Trade Desk, Yahoo and others with focus on ROI, ROAS, and DAU-paying metrics.…

Aleksey Kryzhanovskii

Growth Marketer, Content Strategist, Performance Marketer, +1

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Performance-driven UA professional with over 5.5 years of experience in AdTech and Gamedev. Proven track record of managing monthly/quarterly budgets around $1M–$1.5M across worldwide clusters (US, Tier 1, Tier 2, Tier 3). Specialized in scaling traffic via FB, TikTok, and various DSPs, including DV360, The Trade Desk, Yahoo and others with focus on ROI, ROAS, and DAU-paying metrics.…

Available to hire

Performance-driven UA professional with over 5.5 years of experience in AdTech and Gamedev. Proven track record of managing monthly/quarterly budgets around $1M–$1.5M across worldwide clusters (US, Tier 1, Tier 2, Tier 3). Specialized in scaling traffic via FB, TikTok, and various DSPs, including DV360, The Trade Desk, Yahoo and others with focus on ROI, ROAS, and DAU-paying metrics.

Skills

Facebook Ads

Google Ads

Tableau

Experience Level

Facebook Ads

Expert

Google Ads

Expert

Tableau

Expert

Language

Russian

Fluent

English

Advanced

Work Experience

User Acquisition Manager at Nexters International Gamedev

June 1, 2021 - August 1, 2022

Managed full-cycle UA campaigns on Facebook, Instagram, Pinterest, and VK; scaled UA budgets to $1M–$1.5M monthly across global campaigns; optimized campaigns for ROI, ROAS, and DAU-paying metrics; collaborated with design/creative teams; implemented analytics tools (Lifesight) and prepared strategic reports for internal and external stakeholders; trained and mentored junior team members.

Middle Paid Social Manager at Solid Media Marketing Holding

June 1, 2020 - June 1, 2021

Managed multi-channel social campaigns (Facebook, Instagram, TikTok, MyTarget); scaled global UA campaigns with monthly budgets of $1M–$1.5M; launched Pinterest as a new traffic channel; performed extensive cohort analyses using Appsflyer and Tableau for performance tracking; collaborated with creative teams to develop high-performing creatives and landing page concepts; communicated with platform reps.

Senior UA Manager at International AdTech

October 1, 2022 - May 1, 2026

Performance-driven UA professional with over 5.5 years of experience in AdTech and GameDev; Proven track record managing monthly/quarterly budgets around $1M–$1.5M across US and global clusters; specialized in scaling ROI, ROAS, and DAU-paying metrics; managed programmatic campaigns across DSPs (DV360, The Trade Desk, Yahoo, Xandr) and Google Ads; optimized campaigns based on ROI, ROAS, and CTR; handled budgets of $500k+ per month; conducted cohort analyses using Google Analytics and in-house analytics tools; implemented Lifesight; prepared strategic reports for internal and external stakeholders; trained and mentored junior team members on best practices in UA/AdTech.