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I am a passionate graphic designer and art director with expertise in branding, web design, creative direction, and storytelling. I enjoy crafting cohesive brand visuals and executing multi-channel campaigns that bring brands to life. Currently, I serve as a creative director at Beppy in Rotterdam, leading a team and driving efficient project delivery. With a strong background working in dynamic teams in Barcelona and Rotterdam, I excel at transforming strategic briefs into impactful digital visuals and fostering collaborative cultures. I am proficient in key design software and project management tools, continuously growing my skills and mentoring junior designers.…I am a passionate graphic designer and art director with expertise in branding, web design, creative direction, and storytelling. I enjoy crafting cohesive brand visuals and executing multi-channel campaigns that bring brands to life. Currently, I serve as a creative director at Beppy in Rotterdam, leading a team and driving efficient project delivery. With a strong background working in dynamic teams in Barcelona and Rotterdam, I excel at transforming strategic briefs into impactful digital visuals and fostering collaborative cultures. I am proficient in key design software and project management tools, continuously growing my skills and mentoring junior designers.

Alejandra Murcia Cencerrado

Art Director, Graphic Designer, Content Creator, +4

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I am a passionate graphic designer and art director with expertise in branding, web design, creative direction, and storytelling. I enjoy crafting cohesive brand visuals and executing multi-channel campaigns that bring brands to life. Currently, I serve as a creative director at Beppy in Rotterdam, leading a team and driving efficient project delivery. With a strong background working in dynamic teams in Barcelona and Rotterdam, I excel at transforming strategic briefs into impactful digital visuals and fostering collaborative cultures. I am proficient in key design software and project management tools, continuously growing my skills and mentoring junior designers.…I am a passionate graphic designer and art director with expertise in branding, web design, creative direction, and storytelling. I enjoy crafting cohesive brand visuals and executing multi-channel campaigns that bring brands to life. Currently, I serve as a creative director at Beppy in Rotterdam, leading a team and driving efficient project delivery. With a strong background working in dynamic teams in Barcelona and Rotterdam, I excel at transforming strategic briefs into impactful digital visuals and fostering collaborative cultures. I am proficient in key design software and project management tools, continuously growing my skills and mentoring junior designers.

Available to hire

I am a passionate graphic designer and art director with expertise in branding, web design, creative direction, and storytelling. I enjoy crafting cohesive brand visuals and executing multi-channel campaigns that bring brands to life. Currently, I serve as a creative director at Beppy in Rotterdam, leading a team and driving efficient project delivery.

With a strong background working in dynamic teams in Barcelona and Rotterdam, I excel at transforming strategic briefs into impactful digital visuals and fostering collaborative cultures. I am proficient in key design software and project management tools, continuously growing my skills and mentoring junior designers.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Creative Director at Beppy

December 31, 2025 - September 4, 2025

Led brand identity development, crafting and implementing cohesive brand visuals and content. Planned and executed 360° campaigns for product launches, retail, and brand initiatives. Managed a team of 5, improving workflows for efficient project delivery. Fostered a strong collaborative culture emphasizing team growth.

Creative Director at Beppy

December 31, 2025 - August 15, 2025

Led creative direction at Beppy in Rotterdam, developing and implementing cohesive brand visuals and content for multi-channel 360° campaigns including product launches, retail, and brand initiatives. Managed a team of five designers, improved workflows for efficient project delivery, and fostered a collaborative culture with a strong emphasis on team growth.

Graphic Designer at Digiocracy, Barcelona, Spain

December 31, 2025 - July 22, 2025

Worked on online and offline projects with a focus on digital branding, website development, social media, and art direction.

Content Creator at Beppy, Rotterdam, The Netherlands

December 31, 2023 - July 22, 2025

Founded the brand and managed a multi-channel communications strategy for Beppy España. Head of creative content creation, ideation, and production.

Art/Creative Director at Beppy, Rotterdam, The Netherlands

January 1, 2023 - Present

Management of brand identity for Beppy EU, both offline and online media. Designing and planning creative campaigns, managing the creative team, and overseeing project supervision.