Alesia Yatsuta

Available to hire

UX/UI designer with focus on designing interfaces across corporate and e-commerce sectors with experience in designing of CRO-focused Shopify e-commerce sites and landing pages - increased user engagement sessions by…

About

UX/UI designer with focus on designing interfaces across corporate and e-commerce sectors with experience in designing of CRO-focused Shopify e-commerce sites and landing pages - increased user engagement sessions by 22%, sped up the purchase process by 75%, doubled the average check. I handle the full design cycle: from research to handoff to development.

I work in Figma, After Effects, familiar with Webflow.

  • Joined October 2025

Languages

  • BelarusianFluent
  • EnglishAdvanced
  • PolishBeginner

Industry experience

  • Government
  • Professional Services
  • Real Estate & Construction
  • Other
  • Retail
  • Computers & Electronics
  • Software & Internet

More experts

Projects · 1

Corporate website

Led design of the architectural studio’s corporate website focused on studio’s projects: сarried out an analysis of competitors and the target audience. designed an intuitive interface with a focus on a visual portfolio: 95% of users successfully found a project within 20 seconds. integrated a prominent contact CTA, which increased the quality of leads by 20%. built a design system from the ground up, unifying the interface and speeding up the development. Full case: https://www.behance.net/gallery/220766843/ARC-Studio-corporate-site

  • Conversion Rate Optimization Expert
  • UI Designer
  • UX Designer
  • +1

Work experience

UI/UX designer · Divert MarketingOct 2025 – Apr 2026 · 7 mos

Led design of CRO-focused Shopify e-commerce sites and landing pages in collaboration with project managers. Owned design of conversion touchpoints (homepage, PDP, cart, checkout) and implemented dynamic upsell blocks (cross-sell, bundle offers) while protecting load speed. Reduced the purchasing process from 4 to 1 step (75% faster) and created UI for an AI-powered assistant as well as a customer subscription dashboard.

Freelance UI/UX designerFeb 2025 – Present · 1 yr 10 mos

Designed interfaces across corporate and e-commerce contexts, supporting end-to-end delivery from research to handoff. Work included a law firm corporate site redesign to improve usability and structure, resulting in a 22% increase in engaged sessions, plus service filtering that reduced search time by 40%. Also supported an architectural studio portfolio-driven website (95% of users finding projects within 20 seconds) and an e-commerce build with responsive design (60%+ mobile traffic), one-page/guest checkout, and a full catalog-to-checkout flow.

UX/UI designer · FreelanceJun 2023 – Present · 3 yrs 6 mos

1. Research (niche, audience, competitors) 2. Prototyping (site architecture, customer journey) 3. Visual design 4. Responsive design 5. Preparing the layout for development

Education

Bachelor · Belarussian National Technical University2008 – 2013
UX/UI designer+ · UpRock School2023 – 2025
UX/UI designer · AndersenLab2024

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