3 years of experience as a digital marketer in activities like: - writing copy for landing pages, websites, lead magnets, social media, ads creative and email campaigns. - marketing strategies: target audience individuation, competitor benchmark analysis, keyword research, roadmad and timeline creation to settle down all the needed activities - customer management and active listening to meet the client's goals - project management: coordinating a team of digital marketers to overview and assure the needed quality of the delivery, be in time with the deadlines and keeping track of the most impactful KPIs to keep a data oriented mindset. SOFT SKILLS: - emotional intelligence - empathy - active listening - leadership - organization - method - precision and detail-oriented mindset SOFTWARE & TOOLS I CAN USE: - Semrush - MS Excel & Google Worksheet - Trello - Notion - Canva - Google Ads - Google Analytics 4

Alessio

3 years of experience as a digital marketer in activities like: - writing copy for landing pages, websites, lead magnets, social media, ads creative and email campaigns. - marketing strategies: target audience individuation, competitor benchmark analysis, keyword research, roadmad and timeline creation to settle down all the needed activities - customer management and active listening to meet the client's goals - project management: coordinating a team of digital marketers to overview and assure the needed quality of the delivery, be in time with the deadlines and keeping track of the most impactful KPIs to keep a data oriented mindset. SOFT SKILLS: - emotional intelligence - empathy - active listening - leadership - organization - method - precision and detail-oriented mindset SOFTWARE & TOOLS I CAN USE: - Semrush - MS Excel & Google Worksheet - Trello - Notion - Canva - Google Ads - Google Analytics 4

Available to hire

3 years of experience as a digital marketer in activities like:

  • writing copy for landing pages, websites, lead magnets, social media, ads creative and email campaigns.
  • marketing strategies: target audience individuation, competitor benchmark analysis, keyword research, roadmad and timeline creation to settle down all the needed activities
  • customer management and active listening to meet the client’s goals
  • project management: coordinating a team of digital marketers to overview and assure the needed quality of the delivery, be in time with the deadlines and keeping track of the most impactful KPIs to keep a data oriented mindset.

SOFT SKILLS:

  • emotional intelligence
  • empathy
  • active listening
  • leadership
  • organization
  • method
  • precision and detail-oriented mindset

SOFTWARE & TOOLS I CAN USE:

  • Semrush
  • MS Excel & Google Worksheet
  • Trello
  • Notion
  • Canva
  • Google Ads
  • Google Analytics 4
See more

Language

Italian
Fluent
English
Fluent

Work Experience

Digital Marketing Project Manager at Alessio Franzoni Freelance
January 1, 2023 - Present
Creation and execution of customized, multichannel marketing strategies aimed at increasing web traffic, conversions, and client acquisition for some of the most prominent Italian law firms. Management of internal communication for MasterLex professional training platform. Public speaking during the FutureLex tour, aimed at shaping the next generation of lawyers and training them on the value of digital marketing strategies for their firms, with a focus on cutting-edge technological tools, including artificial intelligence. Planning, management, and content creation for Google Ads and Meta advertising campaigns. SEO-oriented content writing for websites and blog articles for clients such as Vision Ottica, DentalPro, GeneraLife, and others. SEO optimization of websites managed by Meloria, including target keyword research, audits, tag and meta description optimization, link building, and (to a lesser extent) technical SEO. Email marketing strategy and execution.
Digital Marketing Specialist at Alessio Franzoni Freelance
January 1, 2023 - October 9, 2025
Development of a multichannel marketing strategy aimed at achieving the client's objectives through the project. Coordination of the marketing team across various activities to ensure synergy and consistency in results. Monitoring of ongoing activities and continuous communication with both the client and the operational team. Review of the team’s work to ensure technical and communicative alignment with the client’s goals. Active involvement in content creation activities, when necessary.
Sales Assistant & Store Manager at Delsey
December 31, 2021 - October 9, 2025
Sales assistance - email marketing - store management - suppliers - marketing initiatives.
Sales Assistant & Store Manager at Delsey
December 31, 2019 - October 9, 2025
Sales assistance - email marketing - store management - suppliers - marketing initiatives.
Digital Marketing Project Manager at Alessio Franzoni Freelance
January 1, 2023 - Present
Creation and execution of customized, multichannel marketing strategies to increase web traffic, conversions, and client acquisition for prominent Italian law firms; coordinate marketing activities across teams; monitor ongoing initiatives; contribute to content creation as needed.
Digital Marketing Specialist at Alessio Franzoni Freelance
December 31, 2023 - October 9, 2025
Development of multichannel marketing strategies to meet client objectives; coordination across the marketing team; ongoing activity monitoring and client communication; involvement in content creation as needed.
Sales Assistant & Store Manager at Delsey
December 31, 2021 - October 9, 2025
Sales support, email marketing, store management, supplier coordination, and marketing initiatives.
Sales Assistant & Store Manager at Delsey
December 31, 2019 - October 9, 2025
Sales assistant responsibilities in retail environment with customer service and merchandising.

Education

Master + Project Work in Digital Marketing & e-Commerce Management at Radar Academy / Università degli Studi di Enna Kore
January 11, 2030 - October 9, 2025
Master in Digital Marketing & E-Commerce at Radar Academy / Kore University of Enna
January 11, 2030 - October 9, 2025

Qualifications

IELTS
January 11, 2030 - October 9, 2025
Google Ads Certification
January 11, 2030 - October 9, 2025
Facebook Ads Certification
January 11, 2030 - October 9, 2025
Semrush Certification
January 11, 2030 - October 9, 2025
Udemy Course Completion
January 11, 2030 - October 9, 2025
Master in Digital Marketing & E-Commerce Certifications
January 11, 2030 - October 9, 2025

Industry Experience

Professional Services, Media & Entertainment, Education, Software & Internet