I'm a Melbourne-based freelance photographer and designer with a strong focus on portrait, fashion, and event photography. With over three years of hands-on experience, I’ve worked with a range of clients—from clothing brands and professional models to major public events—bringing a creative and highly personalised approach to every project. My photography stands out for its distinctive use of lighting, composition, and narrative styling, with a consistent goal to capture not just images, but mood and story. I’ve had the opportunity to shoot fashion campaigns and editorial portraits for local clothing brands, and my work has featured in live activations such as Kitchen Warehouse’s Grand Opening, where my event coverage helped capture the brand's energy and connect with their broader audience. I also documented the vibrant Indonesian Festival, showcasing cultural celebration through detailed and dynamic imagery. I’m currently studying a Bachelor of Design (Photomedia Major) at Swinburne University of Technology, where I’ve achieved High Distinctions (HD) in key units like Photography and Art Direction (80) and Typography for Print and Interactive Publication (80). I also hold a Diploma of Design from Swinburne, where I earned a High Distinction in Introduction to Photography (85) and Brand and Identity Design (82).

Alex Cox

I'm a Melbourne-based freelance photographer and designer with a strong focus on portrait, fashion, and event photography. With over three years of hands-on experience, I’ve worked with a range of clients—from clothing brands and professional models to major public events—bringing a creative and highly personalised approach to every project. My photography stands out for its distinctive use of lighting, composition, and narrative styling, with a consistent goal to capture not just images, but mood and story. I’ve had the opportunity to shoot fashion campaigns and editorial portraits for local clothing brands, and my work has featured in live activations such as Kitchen Warehouse’s Grand Opening, where my event coverage helped capture the brand's energy and connect with their broader audience. I also documented the vibrant Indonesian Festival, showcasing cultural celebration through detailed and dynamic imagery. I’m currently studying a Bachelor of Design (Photomedia Major) at Swinburne University of Technology, where I’ve achieved High Distinctions (HD) in key units like Photography and Art Direction (80) and Typography for Print and Interactive Publication (80). I also hold a Diploma of Design from Swinburne, where I earned a High Distinction in Introduction to Photography (85) and Brand and Identity Design (82).

Available to hire

I’m a Melbourne-based freelance photographer and designer with a strong focus on portrait, fashion, and event photography.

With over three years of hands-on experience, I’ve worked with a range of clients—from clothing brands and professional models to major public events—bringing a creative and highly personalised approach to every project.

My photography stands out for its distinctive use of lighting, composition, and narrative styling, with a consistent goal to capture not just images, but mood and story. I’ve had the opportunity to shoot fashion campaigns and editorial portraits for local clothing brands, and my work has featured in live activations such as Kitchen Warehouse’s Grand Opening, where my event coverage helped capture the brand’s energy and connect with their broader audience. I also documented the vibrant Indonesian Festival, showcasing cultural celebration through detailed and dynamic imagery.

I’m currently studying a Bachelor of Design (Photomedia Major) at Swinburne University of Technology, where I’ve achieved High Distinctions (HD) in key units like Photography and Art Direction (80) and Typography for Print and Interactive Publication (80). I also hold a Diploma of Design from Swinburne, where I earned a High Distinction in Introduction to Photography (85) and Brand and Identity Design (82).

See more

Language

English
Fluent

Work Experience

Portrait Photographer at Freelance
February 1, 2022 - Present
Collaborated with clients to understand their vision and ensured final products met or exceeded expectations. Captured stunning images using various lighting techniques and creative compositions to create unique and distinctive visuals. Orchestrated on-location and studio shoots, managing tight schedules which demonstrated strong organisation and time management. Maintained 100% client satisfaction through clear communication and professionalism. Streamlined editing with advanced software tools like Photoshop and Lightroom to deliver work ahead or on time.
Event Photographer at Freelance
February 6, 2025 - Present
As an Event Photographer, I specialise in capturing authentic, high-energy moments at public and commercial events. I've covered major activations such as the Kitchen Warehouse Grand Opening and the Indonesian Festival, delivering vibrant, story-driven imagery that reflects the atmosphere and spirit of each occasion. My background assisting at The Photo Studio sharpened my technical skills in lighting, composition, and client interaction—allowing me to work efficiently in dynamic environments while maintaining a professional and creative approach.
Photo Editor/Retoucher at Freelance
February 23, 2023 - Present
I'm a freelance photo editor and retoucher with strong skills in Adobe Lightroom and Photoshop, specialising in portrait and fashion imagery. I’ve edited work for clothing brands, models, and events like Kitchen Warehouse and the Indonesian Festival, focusing on clean, detailed, and visually engaging results. Currently studying a Bachelor of Design (Photomedia) at Swinburne University, I’ve achieved High Distinctions in key units like Photography and Art Direction, further refining my creative and technical editing abilities.

Education

Bachelor of Design at Swinburne University of Technology
January 1, 2024 - December 31, 2026
Diploma of Design at Swinburne University of Technology
January 1, 2023 - December 31, 2023

Qualifications

Internship
February 6, 2025 - July 22, 2025
As a Photographic Assistant at The Photo Studio, I supported senior photographers on both studio and location shoots, gaining hands-on experience in fashion, portrait, and commercial photography. My responsibilities included assisting with lighting setups, operating camera equipment, and ensuring clients felt comfortable and prepared during shoots.

Industry Experience

Retail, Media & Entertainment, Consumer Goods, Professional Services, Other
    uniE621 Motion Photoshoot
    For this Studio Portrait Photoshoot. I was responsible for capturing motion blur and movement for my client, creating a unique image of movement. Using different lighting set ups, I focused on showcasing the movement of my clients vision and inspiration while making it visually appealing. The final images was edited on Adobe Lightroom and Photoshop having to blend in multiple images and subjects to create this image here. photo
    uniE621 Kitchen Warehouse Grand Opening Event Photography
    For the Kitchen Warehouse Grand Opening, I was responsible for capturing the key moments of the event—highlighting customer engagement, store layout, product displays, and the overall atmosphere of the day. My goal was to create vibrant, professional imagery that reflected the excitement and energy of the launch. Using a mix of candid and composed shots, I focused on showcasing the brand’s identity through warm lighting, dynamic angles, and customer interaction. The final images were used across Kitchen Warehouse’s website and social media platforms to promote the event and strengthen their visual presence within the community. photo event portrait
    uniE621 Indonesian Festival 2024
    I was the event photographer for the Indonesian Festival, capturing the vibrant energy, cultural performances, and community spirit throughout the day. My focus was on candid, emotion-filled imagery—highlighting traditional dance, food stalls, and audience engagement. Working in a dynamic outdoor setting, I used natural lighting and creative composition to produce a vibrant visual story of the event. The final images were used for post-event marketing and shared across social media platforms to promote future festivals and celebrate Indonesian culture. photo event