Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Narrative-focused storyteller and product manager with expertise in agile product development, lifecycle management, RFPs, technical documentation, user training, SEO, and web content creation. Believer in the power of story. Whether designing a new product, managing an existing product, crafting copy, or planning a training and development workshop, telling the right story is crucial to long-term success. Well-versed in client-facing communication, crafting B2B and B2C narrative-led content. Committed to bringing a narrative-driven product manager mindset to all tasks. I apply storytelling to product experiences, API development, and client migrations; I’ve led initiatives for Boeing subsidiaries, built and scaled a content agency, and created content strategies across gaming, aviation, and digital media sectors.…Narrative-focused storyteller and product manager with expertise in agile product development, lifecycle management, RFPs, technical documentation, user training, SEO, and web content creation. Believer in the power of story. Whether designing a new product, managing an existing product, crafting copy, or planning a training and development workshop, telling the right story is crucial to long-term success. Well-versed in client-facing communication, crafting B2B and B2C narrative-led content. Committed to bringing a narrative-driven product manager mindset to all tasks. I apply storytelling to product experiences, API development, and client migrations; I’ve led initiatives for Boeing subsidiaries, built and scaled a content agency, and created content strategies across gaming, aviation, and digital media sectors.

Alex Laybourne

Project Manager, Writer, Content Strategist, +1





Narrative-focused storyteller and product manager with expertise in agile product development, lifecycle management, RFPs, technical documentation, user training, SEO, and web content creation. Believer in the power of story. Whether designing a new product, managing an existing product, crafting copy, or planning a training and development workshop, telling the right story is crucial to long-term success. Well-versed in client-facing communication, crafting B2B and B2C narrative-led content. Committed to bringing a narrative-driven product manager mindset to all tasks. I apply storytelling to product experiences, API development, and client migrations; I’ve led initiatives for Boeing subsidiaries, built and scaled a content agency, and created content strategies across gaming, aviation, and digital media sectors.…Narrative-focused storyteller and product manager with expertise in agile product development, lifecycle management, RFPs, technical documentation, user training, SEO, and web content creation. Believer in the power of story. Whether designing a new product, managing an existing product, crafting copy, or planning a training and development workshop, telling the right story is crucial to long-term success. Well-versed in client-facing communication, crafting B2B and B2C narrative-led content. Committed to bringing a narrative-driven product manager mindset to all tasks. I apply storytelling to product experiences, API development, and client migrations; I’ve led initiatives for Boeing subsidiaries, built and scaled a content agency, and created content strategies across gaming, aviation, and digital media sectors.

Available to hire

Narrative-focused storyteller and product manager with expertise in agile product development, lifecycle management, RFPs, technical documentation, user training, SEO, and web content creation.
Believer in the power of story. Whether designing a new product, managing an existing product, crafting copy, or planning a training and development workshop, telling the right story is crucial to long-term success.
Well-versed in client-facing communication, crafting B2B and B2C narrative-led content. Committed to bringing a narrative-driven product manager mindset to all tasks.

I apply storytelling to product experiences, API development, and client migrations; I’ve led initiatives for Boeing subsidiaries, built and scaled a content agency, and created content strategies across gaming, aviation, and digital media sectors.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Dutch

Advanced

Work Experience

Narrative Writer at Void Interactive

June 1, 2023 - July 1, 2025

Developed in-game narrative content for Ready or Not, a tactical shooter with 50K+ Steam reviews and over 14 million copies sold. Collaborated with design teams to integrate storytelling with gameplay mechanics. Maintained narrative consistency across multiple game updates and expansions.

Founder & Director at ADL Writing Agency

November 1, 2022 - Present

Built and scaled a content agency providing writing and consultancy services across multiple sectors. Delivered copywriting, technical writing, PR, and SEO content for a diverse client portfolio. Managed project timelines, client relationships, and quality assurance processes.

Freelance Writer & Editor at Bon Ventures

November 1, 2021 - December 1, 2023

Created high-performing SEO content for lifestyle websites including The Coolist and Heating Force. Specialized in longform blog posts, product reviews, and evergreen content. Consistently met tight deadlines while maintaining editorial quality standards.

Product & Technical Writer at KeepFlying

November 1, 2023 - May 1, 2025

Created comprehensive technical user documentation for the full suite of KeepFlying tools. Developed external-facing documentation for client presentations and meetings.

Product & Project Manager at AerAdvise

November 1, 2021 - November 1, 2023

Delivered comprehensive asset and lease management services for aviation clients. Created internal documentation and process workflows, improving operational efficiency. Led customer meetings and maintained system integrity across multiple platforms.

Product Manager at AerData (Boeing)

January 1, 2017 - October 1, 2021

Owned CMS lease management platform serving tier1 aviation clients. Led API development projects and managed complex client migrations. Managed P&L responsibilities and developed product roadmaps. Authored customer-facing newsletters and conducted user research surveys.

Product Owner at AerData (Boeing)

January 1, 2014 - December 31, 2016

Led crossfunctional Scrum teams in developing web-based lease management tools. Wrote user stories, technical documentation, and training materials. Collaborated with international stakeholders across multiple time zones.

Customer Support & Implementation Manager at AerData (Boeing)

January 1, 2010 - December 31, 2014

Trained international clients on proprietary aviation leasing systems. Authored user manuals and technical support documentation. Managed client onboarding and implementation processes.