I’m Alexandra Farmer, a product manager and digital design leader who loves turning ideas into shipped products. With over two decades of experience across web and app development, I thrive on building strong design systems, aligning teams, and delivering high-quality experiences on time. I’ve led cross-functional teams of developers and content creators to launch hundreds of Chrome extensions and scale digital platforms—achieving up to 50,000 installations per day. I bring expertise in UI/UX, brand identity, and hands-on product development to every project.

Alexandra F

I’m Alexandra Farmer, a product manager and digital design leader who loves turning ideas into shipped products. With over two decades of experience across web and app development, I thrive on building strong design systems, aligning teams, and delivering high-quality experiences on time. I’ve led cross-functional teams of developers and content creators to launch hundreds of Chrome extensions and scale digital platforms—achieving up to 50,000 installations per day. I bring expertise in UI/UX, brand identity, and hands-on product development to every project.

Available to hire

I’m Alexandra Farmer, a product manager and digital design leader who loves turning ideas into shipped products. With over two decades of experience across web and app development, I thrive on building strong design systems, aligning teams, and delivering high-quality experiences on time.

I’ve led cross-functional teams of developers and content creators to launch hundreds of Chrome extensions and scale digital platforms—achieving up to 50,000 installations per day. I bring expertise in UI/UX, brand identity, and hands-on product development to every project.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
French
Fluent

Work Experience

Senior Web Designer & Project Manager
January 1, 2009 - January 1, 2019
Established design systems and style guidelines to ensure brand consistency across all digital properties. Led web and app development projects from conception to launch.
Website Manager
January 1, 2006 - January 1, 2009
Managed company websites and digital properties.
Web Designer
January 1, 2003 - January 1, 2006
Created and maintained company product websites and applications.
Product Manager at Visicom
March 1, 2003 - Present
Manage complete project lifecycle for web design and development initiatives for diverse client portfolio. Independent design consultancy specializing in web development and branding for small to medium businesses.
Founder, Visual Designer at 2Square
February 1, 2002 - Present
Independent design consultancy focusing on web development and branding for small to medium businesses.
Multimedia Instructor at Sylbert Academy / Cegep Vieux-Montreal / Marsan College
January 1, 2002 - January 1, 2008
Taught web design, Adobe Creative Suite, and multimedia programming to groups of 20-30 students and delivered corporate training for clients including Cirque du Soleil, Bombardier, and Trudeau.

Education

Bachelor of Fine Arts at Concordia University
January 11, 2030 - January 9, 2026
Project Management Certificate at HEC Montréal
January 11, 2030 - January 9, 2026
Multimedia Programming Diploma at Descartes Institute
January 11, 2030 - January 9, 2026

Qualifications

Project Management Certificate
January 11, 2030 - January 9, 2026

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Other