Available to hire
I’m a creative and results-driven social media professional specializing in influencer collaborations, content planning, and brand storytelling. I love turning data into engaging campaigns that build community and boost visibility.
I thrive in cross-functional teams, deliver on-brand content, and continuously optimize campaigns through analytics. I’m passionate about skincare, wellness, and helping brands connect with authentic online communities.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Influencer Marketing Intern at Chatelier Skin Care
December 1, 2025 - December 1, 2025Supported luxury beauty campaigns through creative content planning and influencer collaborations. Managed content calendar, post scheduling, and performance tracking using Later. Created brand-aligned social graphics, edited videos, and ensured consistent visual identity. Improved engagement by 40% through trend-driven Reels and storytelling content.
Influencer Marketing Intern at Chatelier Skincare
December 1, 2025 - December 1, 2025Supported luxury beauty campaigns through creative content planning and influencer collaborations.
Community Manager at Measures Scrubs
August 1, 2025 - October 31, 2025End-to-end content management from brainstorming to publishing and analytics. Created visually appealing, educational posts promoting skincare and wellness. Coordinated remote team communication, feedback loops, and post-approval systems. Maintained brand consistency and built an engaged online community.
Community Manager
August 1, 2025 - October 31, 2025End-to-end content management from brainstorming to publishing and analytics; created educational posts in Canva promoting skincare and wellness; coordinated remote team communication, feedback loops, and post-approval systems; maintained brand consistency; built an engaged online community.
Community Manager at EA SURES Scrubs
August 1, 2025 - October 31, 2025Content management from brainstorming to publishing; performance analytics; visually appealing educational posts in Canva promoting skincare and wellness; coordinate remote team communication; feedback loops; post-approval systems; maintained brand consistency and online community.
Content Curator / Social Media Strategist
January 1, 2024 - October 31, 2025Sports & Pop Culture Content Curation; Real-Time Trend Programming; Short-Form Video Editing (Reels, Shorts, Highlights); Copywriting & Caption Crafting; Community Engagement & Audience Growth; Cross-Platform Strategy (Instagram, TikTok, X, YouTube).
Content Curator & Real-Time Trend Programmer at Self-Employed / Personal Brand
January 1, 2024 - October 31, 2025Sports & Pop Culture content curation with real-time trend programming, short-form video editing (Reels, Shorts, Highlights); copywriting & caption crafting; community engagement & audience growth; cross-platform strategy (Instagram, TikTok, YouTube); content scheduling & analytics; brand voice development.
Marketing Intern / Virtual Assistant at Remote
December 31, 2023 - July 14, 2025Assisted in planning and managing email sequences, content calendars, and campaign timelines. Coordinated with design and content teams to ensure timely marketing deliverables. Contributed to performance analysis, improving marketing effectiveness and audience targeting. Supported digital product launches using Trello and Monday.com.
Freelance Social Media Manager at Fiverr & Private Clients
January 1, 2022 - PresentManaged social media accounts for businesses in industries such as fashion, wellness, and local services. Created content calendars, promotional visuals, and video content to boost engagement. Delivered full-cycle social media management including profile optimization, scheduling, and customer interaction. Wrote compelling promotional copy achieving up to 35% open rates and 8% click-through rates. Supported product launches, email campaigns, and lead generation strategies for global clients. Achievements include increasing social engagement for multiple clients by 40–70% within 3 months, designing 100+ graphics and video assets using Canva, CapCut, InVideo, and AI tools, earning 5-star reviews and repeat business from international clients, and managing integrated campaigns across email and social platforms for US and UK-based clients.
Education
Bachelor of Business Administration at Punjab University Lahore
January 1, 2015 - December 31, 2019Bachelor of Business Administration at University of The Punjab
August 1, 2021 - October 18, 2025Bachelor of Business Administration at University of the Punjab
September 1, 2025 - October 31, 2025Qualifications
Inbound Marketing – HubSpot
January 1, 2025 - December 31, 2025Email Marketing – HubSpot
January 1, 2025 - December 31, 2025Business Communication – HP Life
January 1, 2025 - December 31, 2025The Art of Selling – Coursera
January 1, 2024 - December 31, 2024Social Media Marketing – HubSpot Academy
January 1, 2023 - December 31, 2023Bachelor of Business Administration
September 1, 2025 - October 31, 2025Bachelor of Business Administration
August 1, 2021 - October 31, 2025Industry Experience
Retail, Professional Services, Media & Entertainment, Software & Internet, Education, Other, Consumer Goods
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