AV

Alisha Verma

Available to hire

I’m a brand strategist and consumer-campaign leader with 4+ years of building and scaling global entertainment and D2C marketing programs across India, APAC, the US, and Europe.

About

I’m a brand strategist and consumer-campaign leader with 4+ years of building and scaling global entertainment and D2C marketing programs across India, APAC, the US, and Europe. I’ve helped brands grow through sharp positioning, from Gen Z shifts to Amazon SMB storytelling, and nd I use AI-first systems to plan, create, and report content at scale.

I build repeatable content and social strategies (short-form/video-first), run end-to-end campaigns, and translate performance insights into ROI-focused execution. From launching multi-region content engines to optimizing organic growth, I consistently improve engagement, cut turnaround time, and bring data-backed storytelling to every channel.

  • 6 years' experience
  • Joined July 2026

Industry experience

  • Media & Entertainment
  • Consumer Goods
  • Retail
  • Government
  • Professional Services

More experts in Bengaluru, India

Work experience

Content Strategist / Senior Brand StrategistFeb 2023 – Jun 2025 · 2 yrs 5 mos

Led senior brand strategy work across content and social/O.R.M for government clients in Chhattisgarh (CMO & SUDA), improving brand engagement and resolving escalations quickly. Built and scaled region-wide content and social strategy for multiple markets, and developed an AI-powered content O.S. to plan/draft/report campaigns with automated dashboards and reduced turnaround time.

Social Media Manager · DeluxeFeb 2022 – Jan 2023 · 1 yr

Handled media & entertainment marketing responsibilities; contributed to brand/content strategy and execution (details not fully specified in the resume).

Content Creator & Personal Brand (Founder/Creator-led) · SelfJan 2020 – Jul 2026 · 6 yrs 7 mos

Built a lifestyle creator personal brand since 2020; grew audience and generated brand collabs (e.g., L’Oréal, Kopara, Sleep Company, Moiby Nykaa). Created short-form/public marketing content and received recognition (SAMMIES & Shark Awards 2024 under B2B category as Content Director for Content India global summit 2026).

Education

MBA, Business Management · Kalinga University2019 – 2022
NMIMS, (degree not fully specified) · NMIMS2022 – 2024

Certifications and awards

Journalism & Mass Communication (BA)2030 – 2026

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