I am a creative, results-driven digital marketer with experience across multiple industries, leveraging design, film, and media to craft content, drive platform growth, and optimize paid advertising to deliver measurable results. I enjoy turning data into actionable strategies and collaborating with talented teams to create meaningful digital campaigns. I hold a Design degree (3D Animation) and am pursuing an MSc in Digital Marketing; I thrive on learning new marketing techniques and embracing challenges that push brands forward.

Ali Zain Liberty

I am a creative, results-driven digital marketer with experience across multiple industries, leveraging design, film, and media to craft content, drive platform growth, and optimize paid advertising to deliver measurable results. I enjoy turning data into actionable strategies and collaborating with talented teams to create meaningful digital campaigns. I hold a Design degree (3D Animation) and am pursuing an MSc in Digital Marketing; I thrive on learning new marketing techniques and embracing challenges that push brands forward.

Available to hire

I am a creative, results-driven digital marketer with experience across multiple industries, leveraging design, film, and media to craft content, drive platform growth, and optimize paid advertising to deliver measurable results. I enjoy turning data into actionable strategies and collaborating with talented teams to create meaningful digital campaigns.

I hold a Design degree (3D Animation) and am pursuing an MSc in Digital Marketing; I thrive on learning new marketing techniques and embracing challenges that push brands forward.

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Work Experience

Digital Marketing Coordinator at Liberty Digitizing
June 1, 2024 - January 1, 2025
Conducted in-depth data analysis using REACH and SWOT framework and situation analysis, developing SMART objectives to identify customer behaviour patterns, refine marketing strategies, and increase engagement by 32%. Scheduled and published social media posts across platforms, boosting engagement by 38%. Supported email marketing campaigns and website content updates to align with brand goals. Designed and automated real-time performance reports with Looker Studio, transforming data into actionable insights for executives. Managed multiple clients across various industries simultaneously. Partnered with designers, developers, and content teams to ensure seamless alignment of marketing initiatives with company objectives.
Digital Marketing Work Placement at Centre for Health, Activity and Wellbeing Research (CAWR)
April 1, 2025 - April 1, 2025
Conducted a full audit of CAWR’s social media and digital communication channels to identify performance gaps and opportunities. Created digital assets, content plans and event-focused campaigns for CAWR’s annual conference, networking event, and annual report launch. Delivered actionable recommendations for long-term digital communication success, including process documentation and performance tracking. Developed a tailored social media strategy with content calendars, stakeholder personas, and branded templates for consistent messaging.
Digital Marketing Executive at Techrever
December 1, 2022 - August 1, 2023
Curated and scheduled engaging social media content, increasing brand engagement by 18%. Designed visually compelling marketing assets, boosting audience interaction by 16%. Researched and implemented SEO best practices, improving website traffic by 20%. Built brand trust by actively engaging with online communities and fostering customer relationships. Conducted competitor analysis to identify content gaps and opportunities for brand differentiation.
Social Media Coordinator at Lucky & Blessed Apparel
September 1, 2023 - May 1, 2024
Designed and launched high-performance Meta ad campaigns, increasing conversions by 15% and boosting website traffic by 27%. Developed and implemented content strategies that leveraged visual storytelling and trend-based marketing, resulting in a 52% engagement boost. Increased B2B registrations by 25% and optimized offers to enhance conversion rates and improve customer retention. Analyzed marketing data using Hootsuite and Sparktoro, making real-time adjustments to the content calendar, which increased ROI by 47%.
3D Animation Intern at Talisman Animation House
January 1, 2020 - March 1, 2020
Worked with senior animators to develop character animations, motion graphics, and visual effects. Used industry-standard software like Maya, and After Effects to refine animation sequences. Assisted in creating 3D models, textures, and animations for various projects, ensuring high-quality visual output.

Education

MSc Digital Marketing Management at Cardiff Metropolitan University
January 1, 2025 - March 17, 2026
Bachelor’s in Design (3D Animation) at University of Karachi
January 11, 2030 - December 1, 2021

Qualifications

Google Analytics 4 Individual Qualification
January 11, 2030 - March 17, 2026

Industry Experience

Media & Entertainment, Education, Retail, Software & Internet, Professional Services